EXPERT PERFORMANCE MARKETER / FULL-STACK SOCIAL MEDIA MANAGER
Antel Land. · Philippines ·
- Employment
- Full time
- Category
- Fullstack
A remote Facebook Ads Specialist at a marketing agency: researching audiences and angles, building and launching Meta (Facebook/Instagram) campaigns, writing and A/B testing ad copy, and monitoring, reporting on, and optimizing campaign performance. Core tools: Meta Ads Manager and ad analytics.
We are a growing marketing agency working with businesses across different markets, and we are looking for a full-time Facebook Ads Specialist to join our remote team.
We are looking for someone who understands Meta Ads beyond simply launching campaigns. You should be able to research, build, monitor, analyze, test, and optimize campaigns based on performance data.
RESPONSIBILITIES
- Research target audiences, markets, competitors, and advertising angles
- Build and launch Facebook and Instagram advertising campaigns using Meta Ads Manager
- Set up campaign structures, audiences, budgets, placements, and objectives
- Write and test ad copy, headlines, hooks, and calls-to-action
- Monitor campaign performance and identify optimization opportunities
- Conduct A/B testing for audiences, creatives, copy, and campaign structures
- Analyze key advertising metrics and prepare performance reports
- Optimize campaigns based on data and campaign objectives
- Identify underperforming campaigns and implement appropriate changes
- Stay updated with Meta Ads features, policies, and best practices
- Work closely with the marketing and creative team to improve campaign performance
REQUIREMENTS
- Hands-on experience with Facebook Ads / Meta Ads
- Experience using Meta Ads Manager
- Good understanding of campaign objectives, audience targeting, retargeting, and testing
- Strong analytical and problem-solving skills
- Ability to interpret advertising data and make informed decisions
- Understanding of ad creatives, copywriting, and conversion-focused messaging
- Experience with A/B testing and campaign optimization
- Good communication, organization, and time-management skills
- Ability to work independently in a remote environment
- Ability to meet deadlines and take ownership of assigned campaigns
PORTFOLIO / EXPERIENCE
Please include examples of your previous Facebook Ads experience.
You may provide:
- Previous campaigns you have managed
- Industries or business types you have worked with
- Examples of ad creatives or copy
- Campaign case studies or performance summaries
- Portfolio, website, or relevant work samples
Please remove or hide any confidential client information from your examples.
POSITION
Role: Facebook Ads Specialist
Employment: Full-time
Location: Remote
Working arrangement: Remote
Duration: Long-term opportunity
COMPENSATION
Please include:
- Expected monthly salary or rate
- Confirmation of full-time availability
- Preferred working hours and time zone
- Earliest possible start date
Compensation will be discussed based on experience, skills, and overall fit for the role.
HOW TO APPLY
Please start your application with:
FACEBOOK ADS SPECIALIST
Then include:
- A short introduction about yourself
- Your experience with Facebook / Meta Ads
- Industries or markets you have worked with
- Portfolio or relevant work samples
- Expected monthly salary or rate
- Availability and earliest possible start date
We are looking for someone who is hands-on, analytical, proactive, and committed to continuously improving advertising performance.
If you enjoy working with data, testing new ideas, and optimizing Meta Ads campaigns, we would be happy to hear from you.