Senior full stack engineer at Reelables (hybrid, North London) building the software platform behind paper-thin Bluetooth/5G smart shipping labels that track packages globally. Day to day: own customer-facing features end to end — React/Vue + TypeScript UI, Node.js APIs and services, data models, and AWS infrastructure.
London N1 – Full Time – Hybrid – Salary Dependent on Experience
Ready to revolutionize global logistics?
Join Reelables and help us transform how the world tracks packages. We’re pioneering paper-thin smart shipping labels using Bluetooth and 5G to track millions of packages globally — and we’re building the software platform that makes that data usable at scale.
This isn’t a narrow product or UI-only role. You’ll work across the full stack, building customer-facing features end-to-end — from intuitive interfaces through to the APIs, data models, and services that power them. You’ll be hands‑on in the day-to-day, while also helping shape how our platform evolves as we scale.
Who we are:
Reelables is a rapidly scaling tech company based in North London (near Angel), developing the world’s most advanced smart shipping labels. Our technology is already transforming how companies track and manage shipments globally, and we’re still early in that journey.
Product Engineering & Customer Impact
Own the end-to-end delivery of customer-facing features, from definition through to production
Work hands-on across the stack to turn complex IoT data into reliable, usable product capabilities
Build and evolve APIs, services, and data models that support real-time tracking at scale
Design and implement user interfaces where clarity and usability are critical, without being limited to front-end concerns
Collaborate directly with customers to understand operational pain points and translate them into practical technical solutions
Technical Ownership & Quality
Contribute across frontend, backend, and data layers to keep the platform robust, scalable, and maintainable
Make pragmatic backend changes where needed — improving performance, data access, or service design
Write production-ready code with strong testing, monitoring, and error handling
Participate in architectural decisions, balancing speed of delivery with long-term maintainability
Rapid, Hands-On Environment
Ship code regularly in a lean, fast-moving team where work reaches production quickly
Take ownership of features beyond initial delivery, iterating based on real usage and feedback
Help shape development practices as the product and team scale
Mentor others and contribute to a thoughtful engineering culture
Experience:
Core Technical Skills
Strong full-stack experience, with confidence working across frontend and backend codebases
Frontend: Solid experience with TypeScript and modern frameworks (React / Vue)
Backend: Experience building and modifying APIs and services (Node.js or similar)
Data & Infrastructure: Comfortable working with databases, data models, and cloud-hosted systems (AWS)
Engineering Foundations: Familiarity with CI/CD pipelines, testing, and operational best practices
Product-Led Engineering
Experience building and evolving customer-facing products, not just isolated features
Comfortable working close to users and understanding how technical decisions affect real operations
Ability to move between product thinking and hands‑on implementation
Background in B2B SaaS, logistics, IoT, or data-heavy systems is a bonus
Mindset
Enjoys working in an environment where engineers have real ownership and autonomy
Pragmatic problem-solver willing to dive wherever needed across the stack
Clear communicator who can work effectively with engineers, product, and customers