Graphic Designer

# Graphic Designer ## Company Overview *Not specified.* ## Job Summary We are seeking a talented **Graphic Designer** to own and evolve the visual identity of Asaya across various digital platforms. The role involves crafting purposeful and systematized visual content that aligns with the brand’s identity, working closely with the founder and brand team to bring the brand to life visually. This is a craft-first position focused on creating impactful, cohesive, and platform-native designs that resonate with the target audience. ## Responsibilities - **Own and evolve** Asaya’s visual language across Instagram, LinkedIn, YouTube, and emerging platforms. - Build and maintain a **cohesive design system** including templates, grids, color schemes, typography, and iconography. - Ensure every piece of content maintains **brand consistency** and unmistakably reflects Asaya’s visual identity. - Identify and leverage **visual trends** and platform-native aesthetics, discerning when they serve the brand. - Design a variety of content formats such as **visual mood boards, carousels, static posts, stories, highlight covers, and campaign assets**. - Translate briefs into **sharp, on-brand visuals** that meet campaign objectives. - Balance planned content with **reactive, real-time creatives** without compromising brand integrity. - Contribute **visual ideas** to campaign concepts and collaborate with the brand team, videographers, and editors to produce cohesive content. ## Qualifications - **1 to 2 years of experience** in a similar role, preferably within a consumer brand, D2C, or beauty/lifestyle space. - A **portfolio** demonstrating a range of design skills and deep understanding of creative ideation. - Proficiency in **Adobe Creative Suite** (Photoshop, Illustrator) and **Canva**. - Motion design skills in **Premiere Pro** and **After Effects** are a strong plus. - Deep understanding of **Instagram as a visual platform**. - Ability to think **strategically** and execute **operationally**. - High **aesthetic sensibility** with a clear understanding of what looks good and why. - Interest or growing interest in **skincare, wellness, or beauty**. ## Preferred Skills - Experience working in a **brand or agency environment**. - Knowledge of **video editing** and **motion graphics**. - Familiarity with **platform-native content strategies**. - Strong **collaborative skills** and ability to work in a fast-paced environment. - Passion for **beauty, wellness, or lifestyle brands**. ## Experience - 1 to 2 years of relevant experience in graphic design, content creation, or visual branding. ## Environment - **In-office** role based in **Whitefield, Bengaluru**. - Collaborative work environment with direct mentorship from leadership. - Creative and dynamic setting focused on building a meaningful brand. - The role involves working closely with the founder, brand, media, videographers, and editors. ## Salary *Not specified.* ## GrowthOpportunities *Not specified.* ## Benefits - Direct access to mentorship from the founder and leadership team. - Ownership of a brand function with visible impact. - Opportunity to work on a meaningful brand in the wellness and beauty space. - Access to high-quality skincare products.