Web3 Social Media Manager

You will lead social strategy and execution for 4-6 clients, setting strategic direction and defining content approaches. You will write clear, context-aware social content, run daily social operations (scheduling, posting, engagement), track narratives in crypto and emerging tech, use analytics to refine strategy, plan and run social-native activations, and collaborate with PR, Content, Growth, and product teams to align social with larger campaigns.

Responsibilities

• Lead social strategy and execution for 4-6 clients
• Define platform-specific content approaches aligned to client positioning and objectives
• Write clear, concise, and context-aware social content across formats and tones
• Maintain an active understanding of the crypto and emerging tech landscape
• Own daily social operations including scheduling, posting, and real-time engagement
• Collaborate with PR, Content, Events, Marketing, and Growth to align social with campaigns
• Use analytics and platform data to identify opportunities and measure efficacy
• Plan and run social-native activations such as Spaces, AMAs, and giveaways
• Ensure consistent messaging, tone, and brand alignment across platforms

Requirements

• 3+ years running brand social accounts, ideally in crypto, AI, or emerging tech
• Strong, adaptable copywriting across announcements, threads, explainers, and long-form summaries
• Deep passion for web3/crypto and active engagement in on-chain communities
• Ability to assess a brand’s social health using audits and competitor mapping
• Clear understanding of narrative flow on X, LinkedIn, Farcaster, and on-chain communities
• Experience planning and executing multi-week social pipelines tied to product or PR roadmaps
• Familiarity with internet culture and ability to use it appropriately
• Competence in lightweight multimedia creation including graphics and short-form video
• Ability to break down complex technical topics into simple platform-native content
• Strong organizational skills for managing multiple clients and meeting deadlines
• Comfortable working cross-functionally with PR, Content, Creative, Growth, and client teams

Benefits

• Competitive Salary
• 401k (US Only)
• Health Insurance (US Only)
• Remote Work Environment
• Flexible PTO
• Parental Leave