Trade Marketing Manager
mdlz · Shanghai, China ·
- Employment
- Full time
- Category
- Marketing
Job Description
- 洞察品类发展趋势，把握品类特性，并针对其制定相应的南西区品类落地推动策略，定期完成品类表现的分析工作。
- 洞悉现代渠道发展的规律，了解其发展趋势，规划及制定符合南西区现代渠道的落地活动。
- 统筹整合南西区各品类及各渠道的必赢活动，制定执行标准及考核指标，跟进执行过程及针对执行结果进行回顾。
- 基于南西区的投资策略，精准高效管理相应活动费用，并定期进行活动及门店投资的投产比分析。
- 参与并规划每月所负责的相应品类产品供应计划需求提报，协调各部门推动产品供应及活动计划的匹配落地。
- 按业务发展所需，不定时参与，完成各类项目的执行。
- 完成上级下达的各类任务，定期反馈信息及完成数据统计工作，按需形成定期报告。
- 本科及以上学历。
- 5年及以上FMCG行业TM或销售相关经验，具有区域或全国TM，大客户管理经验者优先。
- 具备敏捷灵活应对快速变化的能力及一定的压力自我调节能力。
- 具有高效的学习能力及自我驱动力，积极主动拓展自我的认知及技能的态度。
- 拥有良好的团队合作精神及内外部沟通能力。
Business Unit Summary
Mondelēz International entered the China market in 1984. Headquartered in Shanghai, Mondelēz Greater China is a leading company in the snacks business, including biscuits, Chocolate, candy & gum, and beverages. With over 4,000 employees, Mondelēz has established manufacturing plants in East, South and North China as well as a Global Biscuit R&D Technical Center in Suzhou. The Chinese name Yi Zi (亿滋) represents the company’s vision to bring an abundance of deliciousness to consumers.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.