Sr. Partner Marketing Manager North Europe (Remote, GBR)
CrowdStrike · United Kingdom - Remote ·
- Work mode
- Remote
- Seniority
- Senior
- Category
- Marketing
- Experience
- 8+ years
CrowdStrike · United Kingdom - Remote ·
As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. We work on large scale distributed systems, processing almost 3 trillion events per day and this traffic is growing daily. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We're proud to work for a mission-driven company leveraging AI to transform the way we work. CrowdStrikers drive their careers through flexibility and autonomy while also being expected to contribute to a culture of responsible AI adoption, experimentation, and innovation. We use an AI-first mindset as a force multiplier to proactively and continuously accelerate execution, build expertise, uncover insights, and solve complex problems. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.
About the Role
If you are a talented Senior Partner Marketing professional that is passionate about Channel Marketing, committed to delivering results and looking to join one of the hottest companies in the security industry, CrowdStrike has the perfect position for you. We are looking for a Senior Partner Marketing Manager based remotely in the UK to develop, plan, execute and deliver pipeline through strategic joint partner marketing initiatives with Partners including Resellers, MSSPs, GSI’s and Distribution in North Europe (UKI, Nordics and Benelux).
This individual will own the North Europe partner marketing strategy, including planning, execution and ROI tracking with partners in support of the company’s sales and growth goals. With a strong marketing and channel background, this role will act as a subject matter expert for marketing with and through partners, working closely with cross-functional teams to ensure alignment across partner, sales and regional and global marketing priorities.
What You'll Do:
Define annual and quarterly joint marketing strategies, objectives and measures of success with partners in North Europe.
Document plans with these partners and manage executive business reviews, dashboards and reporting.
Develop and implement scalable partner demand generation programs with partners to build pipeline, awareness, and engagement in support of partner sales growth, expanding market share and pursuing pipeline targets. Activities include both in-person and virtual that are executed regionally, depending upon the prospects and customer targets.
Define and execute campaigns and programs to drive awareness, engagement, and growth
Build relationships with and work closely with regional marketing teams and alliance managers to develop go-to-market plans that create and accelerate demand with these partners.
Work with a virtual cross-functional team in global marketing, product marketing, sales enablement and regional marketing to ensure overall execution against strategic objectives and priorities
Set partner marketing targets and contribution goals to the business. Set metrics, analyze data, and be accountable for achieving the targets.
Manage MDF budget and funds to ensure partner investments deliver pipeline and ROI - understand how to use MDF tools such as ChannelScaler.
Be an internal advocate for partners among key stakeholders
What You’ll Need:
Minimum 12 years of experience in marketing within high-technology companies.
Minimum 8 years of partner / channel marketing experience working across the UKI, Nordics and Benelux.
Expert understanding of how to drive business and marketing with and through the partner community.
Experience in a business-to-business (B2B) environment, high-tech products/services required; enterprise software experience preferred.
Event Management experience is essential, with a proven track record of owning events end-to-end, exceptional attention to detail and the ability to manage all elements from initial planning, execution and follow up.
In-depth knowledge of the marketing elements in SFDC - Campaign Codes, Reporting, Dashboards.
Thorough working knowledge of best practices in digital marketing and social media and strong written and verbal communication skills.
Experience in managing multiple partners of varied sizes to build marketing programs appropriate for their goals.
Excel at cross-group collaboration with experience gaining consensus and driving deliverables with individuals inside and outside the organization.
Motivated self-starter who thrives on working in complex and challenging environments of a rapidly evolving business.
Individual contributor with experience managing programs and budgets that align with marketing and sales goals and objectives.
Exceptional project management, organizational and interpersonal skills with ability to take initiative in a challenging, fast-paced environment with multiple priorities. Ability manage multiple projects simultaneously, work on tight deadlines and deliver campaigns on schedule.
Strong creative thinker and problem solver, driven by a bias for action.
Willing to travel up to 30% to be onsite with partners and to meet with sales leaders, partners and attend events (when applicable)
Bachelor’s degree in marketing, business, communications, or equivalent experience.
Knowledge and experience with a broad range of marketing activities, disciplines, and tactics, including partner marketing, field marketing, digital marketing, and events.
Proven experience utilizing AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency and drive business outcomes.
#LI-BM1
#LI-Remote
Benefits of Working at CrowdStrike:
CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program.
CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements.
If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at [email protected] for further assistance.