Specialist, Social Media and Content - Year-Round - Full-Time

Year Round

WHAT’S IN IT FOR ME?

• Enjoy complimentary and discounted access to Blue Mountain attractions for you and your family, including the Adventure Park, private beach, gondola, hiking, and preferred golf rates.

• Save on meals across resort restaurants and cafés, including Starbucks.

• Receive exclusive discounts at all Blue Mountain-owned retail stores.

• Work in an inclusive environment that values diversity, equity, and well-being, with access to free therapy and wellness resources.

• Join a vibrant team community with employee events all summer, including but not limited to Sunset Hikes, Under the Big Top, Ice Cream Day and more.

Salary starting at $60,000 based on experience

Full-Time, Year-Round

• Fully on-site at Blue Mountain Resort

• Health and Dental Benefits

WHAT WILL I BE DOING?

Blue Mountain is looking for a Social Media & Content Specialist to help tell the story of Ontario's most iconic four-season resort. From first tracks on a powder day to summer adventures, festivals, events, and behind-the-scenes moments, you'll be the creative force bringing the mountain experience to life across our digital channels. This is more than a social media job. It's a chance to create content where people make memories.

• Capturing, producing, and editing engaging photo and video content that showcase the Blue Mountain experience across social media, web, email, and digital marketing channels.
• Creating compelling written and visual content that brings the resort to life, highlights seasonal experiences, and supports marketing campaigns and business objectives.

• Administering Blue Mountain's social media channels, engaging with our online community, monitoring trends, and creating platform-specific content that resonates with guests and followers.

• Supporting media and influencer partnerships by coordinating visits, creating content opportunities, managing logistics, and helping generate meaningful coverage of the resort.

• Developing and maintaining content calendars, coordinating photo and video shoots, attending events and activations, and ensuring a steady stream of fresh, engaging content year-round.

• Monitoring content performance, identifying opportunities for optimization, and staying current on emerging social media, SEO, AI search, and digital marketing trends.

WHAT DO WE NEED FROM YOU?

• At least 2 years of professional experience in social media, content creation or marketing communications
• Experience shooting and creating native organic content using in-app effects, editing tools, and customizing content to fit each platform
• Advanced written and verbal communication skills, with strong social copywriting, long-form writing and exceptional attention to detail
• Working knowledge of paid social advertising and emerging AI-driven search (SEO/GEO) fundamentals
• The ability to ski or snowboard at an intermediate level minimum, including while carrying camera equipment

*This role is being posted to fill a vacant position

AUTHENTICITY | EMPOWERMENT | COLLABORATION | PURPOSE

BLUE MOUNTAIN RESORT COMPANY OVERVIEW

Blue Mountain Resort is Ontario’s largest mountain resort. Nestled on the shores of Southern Georgian Bay, on the traditional territory of the Anishinabek Nation: The People of the Three Fires known as Ojibway, Odawa, and Pottawatomie Nations. Only 90 minutes outside Toronto, Blue Mountain has become the four-season outdoor destination of the North. Blue Mountain is owned by Alterra Mountain Company.

ALTERRA COMPANY OVERVIEW

Alterra Mountain Company is a family of iconic year-round mountain destinations, the world’s largest heli-skiing operation, and Ikon Pass - the premier ski and snowboard season pass offering access to more than 50 iconic mountain destinations around the world.

Headquartered in Denver, Colorado and born out of a shared love of the mountains and adventure, Alterra Mountain Company exists to shape the future of mountain adventure.