Social Media Manager

About the Role

The Social Media Manager will own audience growth on LinkedIn, X, YouTube, and Instagram. Success in this role is measured by more reach, more engagement, more followers, channel by channel. Getting there means understanding what's trending, which formats are working right now, what the algorithm is rewarding, and translating Torus's stories into content that performs. You also run the channels day to day: scheduling, publishing, and working with our content team to produce channel-specific content. You need to be as comfortable in the weeds of a posting calendar as you are setting a quarterly channel strategy. Above all else, you should have a keen sense of what makes a good story. Torus builds technology that improves how we power our world—we’re looking for somebody who can bring the many stories that stem from this innovation to life.

Responsibilities

• Own audience growth across LinkedIn, X, YouTube, and Instagram — reach, engagement, and follower growth on each channel is the core measure of this role
• Track platform trends, emerging formats, and what's actually performing, and translate Torus's core stories into those formats, while still upholding brand standards
• Set growth targets, strategy, and KPIs for each channel, and report on progress against them
• Work with our content team to set monthly calendar and ensure adequate coverage across channels
• Own posting cadence and execute day-to-day publishing across all four channels
• Adapt content to fit each platform's native format and tone
• Build reporting to identify what's working and adjust format, cadence, and content mix accordingly
• Ensure our presence on social channels supports our larger company story and position

Required Experience

• 5+ years managing brand social channels, with a specific example of a channel you grew and insight into what drove the growth
• Demonstrated ability to spot a trending format early and adapt it to a brand voice
• A track record of growing audience and engagement on at least one major platform (LinkedIn, X, YouTube, or Instagram)
• Strong writing skills and comfort adapting tone and format across platforms
• Based in Utah, with the ability to travel to our Salt Lake City facility 1–2 times per week

Preferred Experience

• Experience in B2B, energy, climate tech, or another technically advanced industry
• Experience adapting short-form or trend-driven formats (Reels, short-form video, carousels) for a B2B or technical audience
• Familiarity with HubSpot or a comparable marketing/CRM platform

Additional Details

Background Check All candidates are subject to a background check.

Location + Travel The role is based in Utah including hybrid remote with work based in your home office and our Salt Lake City/South Salt Lake warehouses. Event travel may be required.
Schedule Full-Time, Salaried

Compensation $95,000 - $110,000 (Note: We have the flexibility to hire at different levels, which may impact the corresponding pay range.)

Work Authorization Applicants must already have the legal authorization to work in the US without requiring any employer sponsorship.

Physical Requirements

• Regularly operates a computer and other peripheral office equipment such as a printer or mouse.
• Ability to communicate information so others can understand. Must be able to exchange accurate information in these situations.
• Must report to work reliably and with the ability to use full and unimpaired skills and judgment to safely execute your job.
• Proficiency in reading, writing, and speaking English required.
• When on the production floor, required to don personal protective equipment to include, but not limited to ear protection, gloves, eye protection and/or safety helmet.
• When on the production floor, ability to observe, detect and respond to audible and visual machine malfunction warnings.

Our Perks & Benefits

Benefits eligibility is based on employment status.

Financial

• Employee Rewards Package including equity
• 401(k) Retirement Savings Plan
• Torus paid life and AD&D Insurance with options to purchase additional coverage
• Voluntary short- and long-term disability insurance

Health & Wellness

• Health Benefits Package: Choice between traditional PPO or HSA-eligible medical plans with Torus covering 50% of medical premiums; Dental insurance; and Vision insurance
• Plan participants have access to telehealth services, mental health support and coaching, and exclusive discounts on brands, dining, entertainment, and more.

Time Off

• Unlimited discretionary PTO or 10 days annual PTO
• 10 paid company holidays
• Waiting period-free 100% paid parental leave

Culture & Community

• Regular company-wide offsites to showcase our progress and learnings. A time to step back, think strategically, and work on the business together.
• Team members receive Torus branded gear
• Peer Recognition Program
• Fully stocked break rooms with free snacks and drinks. Because great work deserves great fuel.

Torus is proud to be an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Torus participates in E-Verify. Once you accept a job offer, we will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from your Form I-9 to confirm work authorization.

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