We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.
The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.
The Social Content Creator is a creatively driven visual storyteller responsible for developing engaging, platform-native content across social media channels. This role combines strong design fundamentals with a deep understanding of social media culture, audience behavior, and emerging digital trends.
Working closely with Social Strategists, Community Managers, Copywriters, Content Creators, and Account teams, the Social Content Creator transforms strategic concepts into compelling creative assets that drive engagement, build brand awareness, and deliver measurable business results across multiple client accounts.
What You’ll Do Here:
- Design and produce social-first creative assets across platforms including TikTok, Instagram, YouTube, LinkedIn, Facebook, and emerging channels.
- Create static graphics, carousels, story assets, infographics, thumbnails, motion graphics, and short-form video content optimized for each platform.
- Translate creative briefs, campaign concepts, and content strategies into visually compelling designs that align with client brand guidelines.
- Adapt existing creative assets across multiple social formats and placements while maintaining visual consistency.
- Stay informed on social media trends, platform updates, content formats, and cultural moments to proactively recommend creative opportunities.
- Collaborate with Social Strategists and Community Managers to create reactive and trend-based content.
- Participate in brainstorming sessions and contribute creative concepts informed by platform behaviors and audience insights.
- Design content that balances brand objectives with platform-native best practices.
- Support content production by creating assets for organic social, influencer campaigns, employee advocacy, and community engagement initiatives.
- Ensure all creative assets meet accessibility standards, including readability, contrast, captioning, and platform-specific requirements.
- Manage multiple projects simultaneously while maintaining quality and meeting deadlines.
- Present creative ideas and design rationale to internal teams and stakeholders when required.
- Incorporate feedback efficiently and thoughtfully while maintaining design integrity.
- Monitor content performance and apply learnings to future creative development.
- Maintain organized design files, templates, and asset libraries.
We Need a Person With:
- Bachelor’s degree in Graphic Design, Visual Communications, Digital Media, Advertising, Marketing, or a related field.
- 2–4 years of experience creating social media content, preferably within a marketing agency environment.
- Strong portfolio demonstrating social-first creative work across multiple platforms.
- Experience designing for TikTok, Instagram, YouTube, LinkedIn, Facebook, and emerging social platforms.
- Experience creating content for both organic and paid social campaigns.
- Basic knowledge of video editing, animation, or motion design.
- Experience collaborating with social media, marketing, or content teams.
- Experience with influencer, creator, or UGC content adaptation is a plus.
- Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and After Effects.
- Experience with Figma and collaborative design workflows.
- Familiarity with CapCut, Premiere Pro, Final Cut Pro, or similar video editing tools.
- Understanding of social media management and content publishing platforms.
- Proficiency in Microsoft Office, Google Workspace, and project management tools.
- Familiarity with AI-powered creative tools is a plus.