Site Merchandising Coordinator

About Us:
Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen.

About the Job:
Comfrt is seeking an Ecommerce Coordinator to manage the day-to-day operations of our Shopify Plus store and ecommerce ecosystem. You’ll partner with Marketing, Creative, and Operations teams to ensure the site is accurate, high-performing, and conversion-focused. This role is ideal for someone detail-oriented, analytical, and excited to make a direct impact on online revenue.

Responsibilities:

Site Operations & Product Management

• Assist with daily Shopify and TikTok Shop operations, ensuring site stability and seamless user experience.
• Set up, QA, and launch new products accurately and on schedule on Shopify Plus and TikTok Shop.
• Maintain and audit product catalog data, including descriptions, imagery, sizing, inventory, and filters.
• Troubleshoot site issues and coordinate with developers, vendors, or internal teams for resolution.

Digital Merchandising & Campaign Execution

• Assist with execution of digital merchandising strategies, with the goal of optimizing the customer experience to increase sales and improve conversion rates
• Assist with execution of campaigns including promotions, seasonal updates, and landing pages.
• Support QA for all campaign changes, updates, and deployments.
• Analyze site and product performance to inform merchandising and marketing decisions
• Assist with other Ecommerce initiatives across cross-channel auditing, SEO, creative optimization and competitor research.

Cross-Functional Collaboration & Operations

• Partner with Marketing, Creative, and Ops on campaign planning and execution.
• Coordinate with warehouse and operations teams to ensure accurate inventory and order fulfillment.
• Collaborate with Customer Experience to resolve online order or product data issues.
• Support ad-hoc ecommerce projects and manage relationships with vendors or service providers.
• Collaborate with the Tech team to identify and resolve bugs and QA new features.

Requirements:

• 1–3 years of ecommerce or digital merchandising experience; DTC/fashion experience a plus.
• Hands-on experience with Shopify Plus and ecommerce CMS tools; familiarity with Asana or Monday.com preferred.
• Highly organized with strong attention to detail and ability to manage multiple projects.
• Analytical, solution-oriented, and able to follow through independently.
• Strong communication skills and ability to collaborate across teams.
• Proficient in Excel/Google Sheets and standard office tools.
• Self-starter who thrives in a fast-paced, remote environment.
• Inquisitive and interested in growing overall digital knowledge

Nice To Have:

• Proficiency in Google Analytics and strong understanding of ecommerce KPIs.

Why Join Comfrt?

• Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.
• Work in a supportive, creative environment where your ideas and growth are valued.
• Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products!
• Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment.

Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.