SEO specialist

Hi there!
We’re excited to introduce you to Softsich — an international product company that creates innovative digital products and is continuously expanding its presence in global markets.
We are looking for a proactive and experienced Senior SEO Specialist to join our SEO team and contribute to the growth of our websites across multiple GEOs. In this role, you will be responsible for analyzing competitors, SERPs, content, and backlink profiles, identifying SEO growth opportunities, developing actionable recommendations, and overseeing their implementation.
You will work closely with the SEO Team Lead and cross-functional teams to turn SEO insights into concrete tasks and solutions, optimize website performance, improve organic visibility, and support the company’s growth across global markets.

Responsibilities:
2+ years of experience in SEO.
Strong understanding of on-page, off-page, and technical SEO.
Hands-on experience with competitor and SERP analysis.
Experience working with large websites and/or multiple GEOs is a plus.
Understanding of how Google Search works, including crawlability and indexability.
Experience with content analysis and optimization.
Experience analyzing backlink profiles and identifying link gaps.
Confident use of Ahrefs, Google Search Console, Screaming Frog, and other SEO tools.
Strong data analysis skills and the ability to support SEO decisions with data.
Ability to independently prioritize tasks and manage workload.
Requirements:
Conduct regular SEO competitor analysis across target GEOs.
Analyze SERPs, keywords, website structures, content, and competitors’ SEO strategies.
Analyze the backlink profiles of our websites and competitors.
Identify link gaps, potential domains, and opportunities to improve backlink profiles.
Analyze existing content and identify pages with growth potential.
Optimize metadata, headings, content, and internal linking.
Analyze search intent, semantic relevance, and content gaps.
Develop actionable SEO recommendations and tasks based on the analysis.
Verify the correct implementation of SEO recommendations.
Analyze the results and impact of implemented changes.
Identify new SEO opportunities and develop growth hypotheses.
Collaborate with the SEO Team Lead and cross-functional teams.
Will be plus:
Experience in highly competitive industries.
Experience in International SEO and working with multiple GEOs and multilingual websites.
Hands-on experience with hreflang, canonical tags, and international website structures.
Experience working with large-scale websites.
Experience building or optimizing internal linking structures.
Experience automating SEO processes.
Basic understanding of HTML/CSS and JavaScript from an SEO perspective.
Experience creating SEO templates, checklists, and standardizing SEO processes.
We offer:
Flexible schedule and remote format or office in Kyiv / Warsaw — you choose.
20 paid vacation days, sick leaves, maternity leave, and health insurance (UA-/PLbased, other locations in progress).
A supportive, friendly team where knowledge-sharing is part of the culture.
Coverage for professional events and learning.
Birthday greetings, team buildings, and warm human connection beyond work.
Zero joules of energy to the aggressor state, its affiliated businesses, or partners.
Send your CV now to learn more!