ABOUT:
GAIN is a creative-led, insight-driven company that blends data, tech and creativity. We believe the best ideas emerge where intelligence and creativity unite, where insight sparks imagination, and where innovation turns possibility into progress. We are explorers of new frontiers, shaping bold strategies that move people, brands, and businesses forward. Individually and together, our specialist teams provide the vision, data, and confidence brands and organisations need to make braver, more impactful decisions. Today as GAIN, we work as a united force, using data to fuel creativity, and technology to unlock new possibilities. We don’t just embrace innovation, we engineer it, transforming information into action, and ideas into breakthroughs. This is where rebel thinking, smart technology and data-driven creativity shape the future.
THE ROLE:
We’re looking for an experienced and forward-thinking SEO Manager to join GAIN and lead organic search activity across GAIN’s own websites &
We are actively hiring independent contractors based in the Philippines, ready to take on meaningful, remote work with international clients. You might be a great fit for our network if you're a self-motivated professional who thrives in flexible work environments and values autonomy.
You’ll be responsible for developing and delivering SEO strategies that improve visibility, attract relevant audiences and contribute to measurable business growth. Working across technical SEO, content, authority and emerging AI-powered discovery, you’ll turn data and insight into clear priorities and practical programmes of work.
This is a hands-on role for someone who understands how search is changing. You’ll be confident working across traditional search engines while also exploring how brands can improve their visibility within AI-generated answers, conversational search and other emerging discovery platforms.
Success will be measured through the quality of your thinking and delivery, the commercial impact of your work, the strength of your client relationships and your contribution to the continued development of GAIN’s SEO offering.
RESPONSIBILITIES:
SEO Strategy and Delivery
- Develop and manage integrated SEO strategies aligned with GAIN’s audiences, commercial objectives and wider marketing plans.
- Take responsibility for the quality, consistency and timely delivery of SEO activity across the GAIN websites
- Translate business objectives and audience behaviour into clear organic search priorities, roadmaps and measures of success.
- Work across technical SEO, on-page optimisation, content strategy, internal linking, digital authority and off-site signals.
- Conduct keyword, topic, audience and search-intent research to identify opportunities across the customer journey.
- Turn audits and data into prioritised, practical recommendations that clients and delivery teams can implement.
- Balance short-term performance opportunities with the development of sustainable organic visibility and authority.
- Manage migrations, redesigns, platform changes and other projects where organic performance may be affected.
- Monitor search-platform developments and adjust client strategies when changes create material risks or opportunities.
Technical SEO
- Conduct and oversee technical audits covering crawlability, indexation, site architecture, canonicalisation, structured data, rendering and page experience.
- Identify technical issues using appropriate crawling, analytics and webmaster tools, assessing their likely commercial impact.
- Work with developers, product teams and client stakeholders to turn technical recommendations into clear implementation requirements.
- Support quality assurance before and after releases, migrations and significant website changes.
- Understand the SEO implications of different platforms, frameworks, content-management systems and JavaScript-led experiences.
- Communicate complex technical findings clearly to both technical and non-technical audiences.
Content, Authority and AI search
- Develop evidence-led content strategies based on audience needs, search demand, competitor activity and wider market opportunities.
- Produce or review content briefs that clearly define audience intent, purpose, structure and optimisation requirements.
- Work with content, creative, digital PR and brand specialists to improve relevance, authority and organic reach.
- Help GAIN build clear subject-matter expertise and credible entity signals across their digital presence.
- Explore how content can be discovered and cited across AI Overviews, AI assistants, conversational search and other generative experiences.
- Monitor emerging practices across GEO, answer-engine optimisation and large-language-model visibility, distinguishing meaningful developments from short-term industry noise.
- Use AI tools responsibly to support research, analysis, briefing, quality assurance and workflow efficiency while maintaining appropriate human oversight.
- Consider the interaction between SEO and other forms of discovery, including marketplaces, social platforms, video and app stores, where relevant to the client.
Performance and Insight
- Define meaningful KPIs and measurement frameworks aligned with client objectives rather than relying solely on rankings or traffic.
- Monitor organic visibility, engagement, conversion and revenue performance, identifying trends, risks and areas for improvement.
- Create clear reports that explain performance, the impact of completed work and the priorities for the next period.
- Combine data from search, analytics and third-party platforms to develop informed recommendations.
- Develop hypotheses, tests and forecasts to strengthen decision-making and demonstrate the potential value of SEO activity.
- Communicate confidently where performance has fallen short, explaining the likely causes and proposing a practical recovery plan.
Requirements
Essential
- Approximately three or more years’ professional SEO experience, consultancy or multi-client environment.
- Demonstrable experience developing and delivering successful SEO strategies across multiple websites.
- Strong knowledge of technical, content-led and authority-building SEO.
- Experience conducting technical audits and translating findings into prioritised implementation plans.
- A sound understanding of crawling, rendering, indexation, site architecture, canonicalisation, structured data, internal linking and Core Web Vitals.
- Strong keyword, topic, competitor and search-intent research capabilities.
- Experience using platforms such as Google Search Console, GA4, Screaming Frog, Semrush, Ahrefs or comparable tools.
- The ability to analyse performance data and turn it into clear, commercially relevant recommendations.
- Experience defining SEO measurement frameworks and reporting against business outcomes.
- Confidence managing client relationships and presenting to technical and non-technical stakeholders.
- Experience managing several accounts or workstreams simultaneously.
- Strong written communication, attention to detail and quality-control skills.
- The ability to collaborate effectively with content, development, UX, analytics, media and strategy teams.
- A practical understanding of how AI is changing search behaviour, content discovery and SEO workflows.
- Evidence of staying current with search-industry developments and testing new approaches responsibly.
Desirable:
· Experience supporting enterprise, international, multilingual or multi-domain websites.
- Knowledge of ecommerce, local SEO, video SEO, app-store optimisation or marketplace search.
- Experience supporting website migrations, redesigns or replatforming programmes.
- Familiarity with HTML, CSS, JavaScript and common web-development frameworks.
- Experience working with content-management systems and enterprise platforms.
- Knowledge of digital PR, link acquisition and broader authority-building strategies.
- Experience using Looker Studio, BigQuery, SQL or other data-visualisation and analysis tools.
- Experience assessing brand visibility and citation patterns across AI-powered search and answer platforms.
- Experience contributing to pitches, proposals, account growth or commercial scoping.
- Relevant industry certifications or evidence of continued professional development.
Right to work in the Philippines – please note that all candidates must have the right to work in the Philippines and must not require sponsorship, now or in the future. We are unable to support visa applications for this role.
HOW YOU’LL WORK:
Rebel Thinking: We don’t accept “good enough”. Rebel Thinking is about curiosity with courage. We make it safe to question assumptions, challenge the obvious, and explore smarter, braver ways forward, even when it feels uncomfortable. This is how new ideas, better products, and real breakthroughs happen.
Make It Happen: “We turn intent into momentum.” Making it Happen is about turning ambition in to action. We move fast, learn fast, and push through obstacles together. Progress beats perfection, and momentum creates impact.
Swarming Our Expertise: “Individually smart. Collectively unstoppable.” Swarming our Expertise means we win together. We commit to developing our expertise so that by combining diverse skills, perspectives, and experiences, we solver harder problems faster and deliver results no single expert could achieve together.
Benefits
- 100% Remote Work – Work from anywhere in the Philippines
- Flexible Hours – Own your time, work when you're most productive but will require at least 3–4 hours Greenwich Mean Time (GMT) time overlap
- Global Client Exposure – Work with top international brands and agencies
- Professional Growth – Collaborate with other sharp minds across digital strategy, content, and analytics
- Potential for Long-Term Hire – If it's a great fit, we're open to growing with you
GAIN Academy:
At GAIN, we invest in our people as seriously as we invest in our clients. The GAIN Academy is our internal learning and development hub, a place to grow your skills, explore new ideas, and take your career in the direction you want. From Leadership and Management development, AI fluency to mentoring, experiential workshops and on-demand learning experiences, the Academy is built around you. Professional development isn't something that happens to you at GAIN, it's something you own.
GAIN is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.