Senior Video Producer

About You and The Role

Zipline’s communications team shapes and shares the company’s story and impact. We develop and implement strategies and tactics to educate our target audiences about Zipline, tell stories that raise awareness about what we’re doing and the impact that we’re having, increase acceptance of and excitement for our system, and cultivate ambassadors. We are passionate storytellers and make complex topics simple and understandable.

Zipline is expanding in the U.S. and will be delivering food, medicine, retail items and more directly to people’s homes in many states over the next few years. We are seeking a Social-First Video Producer to lead the creation of high-impact, platform-native video content across social channels. This role is responsible for taking short and medium form pieces from ideation through post production and publication. You will operate end-to-end—from concept to capture to final cut—creating content designed explicitly for social performance. This role requires strong creative instincts, speed, desire/willingness to run towards fires, work in the gray and strong comfort working in the field, including frequent travel to capture launches, operations, and key moments. Your work will strengthen our brand, engage our desired audience, and drive awareness of our mission and impact. Your work will build and defend our reputation, and generate awareness and advocacy for Zipline’s work and operations. By doing that, you’ll help millions of people save time and get access to faster, more convenient and more affordable delivery that’s better for the environment. You’ll thrive in this role if you are mission-driven, entrepreneurial, like to work in fast-paced environments, intellectually curious, hard working, collaborative, and are equal parts creative and strategic.

What You'll Do

• Own social-first video production for content that will be distributed across including Instagram, TikTok, X, YouTube, the web and emerging channels.
• Lead the production of short-form video optimized for social feeds, trends, and audience behavior.
• Help capture real-time moments in the field—launches, demos, operations, events—and turn them into compelling social content.
• Manage video production logistics including shot planning, on-site production, equipment, and post-production workflows.
• Work with internal teams, creators, and external partners as needed to scale content production.
• Track performance and iterate quickly based on platform insights and audience response.
• Maintain Zipline’s brand voice and visual standards while moving fast and experimenting creatively.
• Partner closely with Communications, Social, and Marketing to translate priorities into video narratives that drive awareness and engagement.
• Comfort working with $0 budgets as well as more robust budgets.
• Create and lead production and logistics for tours, demos, events, activations and content moments.
• Help come up with video/content ideas, research ideas, draft posts, create and maintain a content/shoot/production calendar.
• Manage and triage issues, should they arise.
• Help manage and move along post production.
• Work cross-functionally with a plethora of teams across Zipline.

What You'll Bring

• 5+ years of experience producing video content for social or digital platforms.
• Proven ability to produce shoots in fast-moving environments. Prior editing and/or color grading experience is a bonus.
• Deep understanding of producing best practices, social platforms, trends, formats, and best practices.
• Comfortable wearing multiple hats. Can own logistics and production planning end-to-end, but isn’t afraid to jump in on set to help with design, dressing, or problem-solving when things get scrappy.
• Strong storytelling instincts with an eye for moments, pacing, and clarity.
• Experience with media relations, influencer collaborations, digital storytelling and video/content production. (Event production and staffing experience is ideal as well).
• Proven ability to craft engaging written and visual content across multiple platforms.
• Ability to work cross-functionally, manage multiple projects, and thrive in a fast-moving environment.
• Comfort working on location, in the field, and in quickly changing dynamic operational environments. Comfort with planned shoots as well as run and gun productions.
• Strong writing, editing, and verbal communication skills.
• Excellent project management, judgment, and attention to detail.
• Past experience working directly with the media, creators, influencers, and/or new media is a plus.
• Prior success collaborating cross-functionally with diverse, distributed teams.
• Excellent attention to detail and project management, paired with exceptional judgment.
• Curiosity, creativity, and a passion for storytelling along with the ability to sniff out potential newshooks and stories.
• Desire and ability to travel for work (approximately 30%)

You’ll Thrive in the Role If:

• You are comfortable working with the media/creators and building relationships with them
• You’re a self-starter and collaborate well cross-functionally
• You like to work in fast-paced environments, are great at multitasking, and can go with the flow
• You are have excellent attention to detail
• You are equal parts creative and strategic
• You are intellectually curious and a team player
• You are passionate and excited about Zipline’s mission, impact and products
• You’re comfortable as an “intrepreneur,” look for ways to continuous improve and take ownership

What Else You Need To Know

The starting cash range for this role is $155,000-$180,000. Please note that this is a target, starting cash range for a candidate who meets the minimum qualifications for this role. The final cash pay for this role will depend on a variety of factors, including a specific candidate's experience, qualifications, skills, working location, and projected impact. The total compensation package for this role may also include: equity compensation; overtime pay; discretionary annual or performance bonuses; sales incentives; benefits such as medical, dental and vision insurance; paid time off; and more.

Zipline is an equal opportunity employer and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws or our own sensibilities.

We value diversity at Zipline and welcome applications from those who are traditionally underrepresented in tech. If you like the sound of this position but are not sure if you are the perfect fit, please apply!