Senior SEO Specialist

We are currently looking for a full time Senior SEO Specialist in the Phillipines and Malaysia to join our team with job details as follow :

• Accountability of SEO initiatives, deliverables and performance optimization
• Carry out technical site audit and SEO tech maintenance as per agreed in the proposed SEO plan
• Track performance and website issues on a regular basis using Analytics and other Marketing Tools
• Monitor and align goals with key SEO KPIs and customer engagement KPIs
• Diligence in conducting keyword research and competitor analysis
• Support account managers and communicate the impact of search marketing to clients
• Support new business with proposals and market research
• Formulate SEO data-driven content strategies for GPC clients;
• Communicate SEO insights and expertise to clients;
• Build out decks to support strategic search optimisation consulting;
• Manage, create and summarise monthly SEO reports;
• Support all SEO activity;
• Manage internal linking and outreach tasks to further boost the site performance
• Manage and validate (QA) freelancer outputs to meet highest standards;;
• Maintain a close watch over the new Google guidelines and updates
• Review articles created for SEO quality assurance;
• Recommend relevant content optimisations for best impact;
• Supporting Head of Search and Managing Director APAC on new business requirements and larger projects;
• When required, manage time and quality of freelancers and junior members of staff
• Liaise with project management team to improve processes and resource management.
• Paid Ads Activation and Integration (Text and banners)
• Launch PPC campaigns and manage/optimize campaign expenses, estimating costs, reconciling discrepancies and monitoring budget
• Monitor budget and bids to gain better ROI
• Involving in keyword selection and audience targeting
• Integrate SEO and PPC strategies for budget efficiencies and to boost performance

• At least 5 years’ experience within the SEO industry
• Experience within a similar role in an agency environment – highly desirable
• Strong working knowledge of the latest SEO techniques and algorithm updates
• Good knowledge of Google Webmaster Tools, Google Analytics, Adwords, SEMRUSH, Botify, and other keyword research and competitor's analysis tools
• A proven track record in delivering high performance SEO strategies for a range of clients
• Experience in creating effective outreach strategies
• A good working knowledge of WordPress and other CMS platforms
• Strong HTML and CSS skills
• Excellent presentation and reporting skills
• Ability to work with minimal supervision
• Strong team management skills
• Excellent communication and client-facing skills