Senior SEO Content Specialist Italian

Odds Scanner Group runs a portfolio of sports betting and media publications across several international markets. This role sits within the SEO department's On-Page sub-team and owns on-page SEO for the Italian publications. You will optimise pages for search intent and rankings, turn keyword research into structured briefs and recommendations, and work alongside technical, off-page, and editorial colleagues to drive organic growth in a fast-moving iGaming environment.

• Own on-page SEO for the Italian publications across the group's iGaming and media portfolio
• Optimise pages for rankings, CTR, and search intent: titles, meta, headings, internal linking, and content structure
• Run keyword and gap analysis in Ahrefs and turn it into structured briefs and on-page recommendations
• Audit existing pages and prioritise optimisation opportunities that drive organic growth
• Produce and refine on-page content in Italian and French where needed to support ranking goals
• Manage internal linking strategy across assigned publications
• Coordinate with technical, off-page, and editorial colleagues to align on-page work with wider SEO goals
• Report on the impact of on-page changes on rankings and traffic

• Italian at C1 level
• 3+ years in on-page SEO, ideally in iGaming or sports betting
• Strong command of on-page optimisation and search intent
• Proficiency in keyword research and structured briefs
• Familiarity with Ahrefs or equivalent tools

• French knowledge
• Direct iGaming or sports betting experience

• 40 days of holidays of your choosing (take only the bank holidays you want!)
• Flexible working hours
• Yearly bonus based on performance
• Health Insurance allowance
• Sports Allowance
• Work from Home Allowance