Senior Online Marketing Specialist (Social Media Management)

Who we are:

We are a software development company where people, passion, and technology come together to shape the future of real estate through our own innovative products.

Since opening our doors in 2010, our Cluj-Napoca office has grown into the second-largest Yardi location worldwide. As part of Yardi Systems, Inc., a global leader in real estate software, founded in 1984, we're connected to a network of over 45 offices and 10,000+ colleagues across the globe.

Our success is driven by a diverse team of more than 1,400 professionals, including software developers, marketers, consultants, data researchers, customer service specialists, and many more. Think you'd be a great fit? Join #TeamYardi.

Your impact:

If you're chronically online – driving conversation on Facebook, in Reddit threads, YouTube comments, and group chats – and you have a strong POV, we want you.

We’re looking for a Senior Online Marketing Specialist with a strong focus on social media management and community engagement to maximize Yardi’s digital presence across multiple platforms. This role is for a creative storyteller who makes decisions with data and stays ahead of digital trends. You'll work closely with the content, SEO, and communications teams – making sure the signals you pick up from community channels feed directly into editorial strategy. You'll connect the dots from reputation management to product positioning and brand awareness.

This hybrid role requires working from the office at least once a week, so please keep in mind that you should be based in or near Cluj-Napoca. Starting in January 2027, the in-office requirement will increase to two days per week.

What you'll bring along:

• 3+ years of social media or community management experience, ideally in a B2B or tech environment;
  
• Proven platform fluency and a track record of driving meaningful engagement across social media channels;
  
• C1+ U.S. English proficiency; sharp written communication is the core of this role;
  
• Degree in Marketing, Communications, Journalism, Letters or a related field;
  
• Experience with social media management and monitoring tools (Sprout Social, Mention, Hootsuite, or similar);
  
• Comfort with design tools (Canva, Figma) for light content production;
  
• A data-informed approach to performance reporting and strategy.

What you'll do:

• Produce platform-native copy across channels – from YouTube video concepts and community posts to Reddit contributions and Instagram captions, each written for its specific audience and context;
  
• Build and manage Yardi's presence in UGC forums and industry communities — join relevant threads, respond to industry discussions, and amplify thought leadership content;
  
• Identify, develop, and manage influencer partnerships – briefing creators, aligning on messaging, and overseeing delivery to ensure content meets brand standards;
  
• Grow engagement on managed channels through consistent organic activity;
  
• Analyze performance metrics and optimize strategies based on what the data actually tells you;
  
• Collaborate with the marketing and product teams to deliver cohesive messaging across channels.

What you'll enjoy once you become part of the Yardi Romania team:

• A flexible hybrid work setup that blends the best of remote and office life.
• Up to $2,000 per year reimbursed for eligible learning and professional development expenses.
• 40 RON/working day meal tickets (taxable according to current legislation).
• Up to 26 vacation days to recharge your energy, based on tenure.
• Comprehensive private medical insurance (including dental care, physiotherapy & psychotherapy) for you and your dependents.
• Up to 20 days of EU remote work per year, subject to current policy.
• Annual salary review to keep it in line with your performance and industry changes.
• The possibility of a yearly bonus through our profit-sharing program.
• Life insurance for you & global travel insurance for you and your family.
• Currently granting a fixed monthly Work/Life Stipend for your well-being activities.
• Discounts at gyms, restaurants, and other service providers.
• All necessary equipment provided for both home and office setups.
• A modern, central workspace @ The Office in Cluj-Napoca, with an open-air terrace and game rooms to unwind.
• Fresh fruit, snacks, and specialty coffee available daily at the office.
• Engaging office events, themed parties, and team buildings.