Senior Content Marketing Manager, German-speaking Market
clera · Vienna ·
- Work mode
- Onsite
- Seniority
- Senior
- Employment
- Full time
- Category
- Marketing
- Experience
- 4+ years
clera · Vienna ·
Own content marketing for the German-speaking market at a seed-stage B2B AI communications company. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust AI-powered communication tools.
Develop and execute the content marketing strategy for the German-speaking market.
Write and manage website, landing page, and performance marketing copy in German.
Script ad creatives for YouTube and paid social channels.
Plan and deliver organic content strategies across social platforms.
Collaborate with creators, customers, and influencers to produce authentic content.
Use user research, A/B testing, and performance insights to improve messaging.
Contribute to product positioning and go-to-market messaging.
At least 4 years of experience in content marketing, copywriting, or growth marketing.
Experience in B2B SaaS or a fast-growing software environment, ideally in AI or voice technology.
Native German proficiency with excellent marketing writing skills, plus fluent English.
Experience with performance marketing, conversion-focused copy, and scripting paid video and social ads.
Experience developing organic social content strategies and applying SEO best practices.
An analytical, experimental approach, including experience with A/B testing and user research.
Experience collaborating with creators, customers, and influencers, and shaping product positioning and go-to-market messaging.
Salary: €65,000 to €85,000 annually. Visa sponsorship is not available.
On-site in Vienna, Austria.