Salesforce Marketing Cloud Developer

Job Title: Salesforce Marketing Cloud Developer

Job Summary:

As a Salesforce Marketing Cloud Developer, you will be responsible for developing and implementing marketing automation solutions within the Salesforce Marketing Cloud platform. You will collaborate with cross-functional teams to design, develop and implement solutions to meet business requirements and optimize customer engagement.

Responsibilities and Duties:

- Develop and implement integrated marketing automation solutions using Salesforce Marketing Cloud platform

- Collaborate with cross-functional teams to design and deliver solutions that meet business requirements

- Develop and maintain Salesforce Marketing Cloud integrations with external systems, data sources, and APIs

- Define and implement data integration strategies for importing and exporting data into/out of Salesforce Marketing Cloud

- Develop and implement responsive, dynamic, and personalized email templates and landing pages

- Ensure data quality and maintain data governance standards by building and managing Data Extensions, Segments, and Smart Capture Forms

- Analyze and interpret campaign performance metrics, providing insights and recommendations for optimization

- Stay up-to-date with the latest Salesforce Marketing Cloud features, releases, and trends in digital marketing and email marketing

Qualifications and Skills:

- Minimum of 3 years of experience in Salesforce Marketing Cloud development and implementation

- Strong experience in developing responsive email templates and landing pages

- Experience and knowledge in Salesforce Marketing Cloud's various modules such as Email Studio, Journey Builder, Mobile Studio, Advertising Studio, and Social Studio

- Strong experience in Salesforce Marketing Cloud Interactions and APIs, AMPscript, SSJS, and SQL

- Proficient in HTML, CSS, and JavaScript/jQuery

- Familiarity with marketing automation, CRM systems, and sales and marketing processes

- Excellent problem-solving skills and attention to detail

- Strong written and verbal communication, project management, and collaboration skills

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