Sales Operations Manager

Steele Auto Group is currently expanding and seeking a strategic and results-driven Sales Operations Manager to elevate sales performance, improve operational consistency, and enhance customer experience across our dealership network.

This position is based in Dartmouth, Nova Scotia, and reports to the Vice President of Retail Operations. This is a high-impact leadership role responsible for optimizing sales processes, strengthening CRM and lead management practices, and partnering with dealership and corporate leaders to drive sustainable, profitable growth.

Compensation

Base salary of $110,000 - $130,000 annually, plus performance-based bonus opportunity. Total compensation may exceed $150,000 based on business results and individual performance. Additional comprehensive benefits are included. Relocation assistance may be available for qualified candidates.

What You'll Do

• Lead CRM implementation, optimization, and adoption across the organization.
• Design, implement, and support standardized sales processes that drives consistency, accountability, and performance across the network.
• Monitor lead management, sales performance, inventory metrics, customer satisfaction, and other key performance indicators.
• Analyze performance trends, identify opportunities, and lead action plans that improve sales effectiveness and operational results.
• Lead customer experience initiatives and support the execution of the Steele Auto Group Sales Playbook.
• Conduct operational reviews and customer experience assessments to ensure process adherence and identify opportunities for improvement.
• Partner with Sales, Marketing, F&I, Used Vehicle Operations, Aftersales, and Training teams to maximize performance and customer outcomes.
• Develop KPI reporting and dashboards to support data-driven decision-making.
• Support dealership leaders in achieving sales, profitability, and customer experience objectives.
• Identify opportunities to improve processes, leverage technology, and implement best practices across the dealership network.

What You Bring

• 5+ years of automotive dealership sales experience.
• 5+ years of leadership experience in a retail environment.
• Proven success driving performance improvement, leading change, and coaching leaders, in an employee and customer-focused environment.
• Experience with CRM systems and sales process management; enterprise-level implementation experience is an asset.
• Strong analytical, communication, and problem-solving skills.
• Post-secondary education in business or a related field is considered an asset.
• Ability to travel up to 25%.
• Valid driver's license with a clean driver's abstract.

Why You Will Love Working with Steele Auto Group

As part of Steele Auto Group, we also offer competitive compensation, benefits, employee perks, training opportunities, and room to grow within the organization. Everything and more that you would expect from Atlantic Canada’s largest Automotive Group. Learn more about us at

How to Apply:

• Click the link to apply, Steele Auto Group Careers
• Sign in (top right corner) and create your profile,
• Upload your resume

**If you are an employee of Steele Auto Group, please apply through the careers page to ensure you are flagged as an internal applicant.