Property Marketing Manager

Borger Residential is a community and industry respected full-service property management company with over 90 years of experience in Washington, DC, Maryland, and Virginia. Originally founded in 1930, Borger Residential currently manages over 9,500 apartments throughout the DC Metro Area, and it continues to grow. Today, we stand proudly under the umbrella of The Donohoe Companies, shaping the future of property management.

Work Location

Borger Residential Home Office

7101 Wisconsin Avenue

Bethesda, MD 20814

Job Summary

The Marketing Manager is responsible for shaping and executing a marketing vision across the portfolio of Borger Residential managed-properties. In this role, you will develop property-specific marketing plans to align with the Company’s overall marketing and brand strategy, support resident retention, provide daily customer service support to site and corporate team members, maximize revenue for the properties, and elevate the company’s presence in the competitive DC/MD/VA market.

Essential Functions and Responsibilities

Key responsibilities include, but are not limited to:

• Defining, implementing and managing marketing and advertising strategies
• Creating and delivering training
• Analyzing data to identify market trends, occupancy patterns and performance opportunities
• Managing photo and video shoots, enforcing marketing and branding compliance, and leading property shops
• Collaborating with internal divisions on company-wide projects and initiatives

Qualifications

To be successful in this role, you should be a collaborative, self-motivated, organized, customer service expert who is able to prioritize work, communicate ideas and recommendations clearly and concisely, and build strong relationships with internal and external customers. A high-level of integrity and the ability to maintain confidentiality is necessary. At least three (3) years of demonstrated, progressive, and relevant work experience in Leasing and/or Marketing is required.

Work Environment and Physical Demands

• Work Environment: Employee is not substantially exposed to adverse environmental conditions. The noise level in the work environment is usually moderate.
• Physical Demands: While performing duties of this job, employee is required to stand; walk; sit; use hands to handle objects and documents; reach with hands and arms; talk and hear. Employee may occasionally lift and/or move up to 10 pounds.
  • Vision: Must be sufficient to read reports, instructions, correspondence, and any other written material pertinent to your job.
  • Hearing: Must be sufficient to understand a conversation at a normal volume, both in person and by telephone.
  • Speech: Must be coherent to promote and market Borger.
  • Physical Mobility: Must be sufficient to move about in office and properties including climbing stairs and to drive an automobile and be able to operate office machines.

Benefits and Perks

Borger Residential is pleased to offer full-time employees comprehensive benefits, including health, dental and vision insurance; short- and long-term disability; life and optional life, accidental, critical illness insurance; employee assistance program (EAP); bereavement, jury duty and other paid and unpaid leaves of absences; paid time off (PTO); holidays; retirement plans; and Flexible Spending Accounts (FSAs) and Health Savings Accounts (HSAs).

Compensation

$65K-$75K per year