Programmatic Analyst
The New York Times · New York, NY ·
- Work mode
- Hybrid
- Seniority
- C level
- Experience
- 1+ years
- Company size
- 1000+
- Salary
- USD 75,000 – 88,000 / year
A Programmatic Analyst at The New York Times manages ad-tech platforms, optimizes programmatic revenue, and partners with sales teams to deploy and troubleshoot digital advertising solutions in a hybrid New York office role.
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
Job Description
The New York Times' Advertising team is for a Programmatic Analyst to increase growth of NYT programmatic revenue. You will be the daily contact with supply side partners and support the sales team in programmatic conversations.
About the Role
You will be a subject matter expert and programmatic sales specialist for the NYT data ad products, and be able to partner with Business Analytics to provide accurate and frequent analysis of programmatic optimizations and opportunities. This is a hybrid role based in our New York headquarters, VP of Revenue Operations. You can typically expect to be in the office 3 days per week.
Responsibilities:
- You will manage the daily programmatic platform management and operations, which include rule and deal optimizations, ad quality enforcement, and troubleshooting.
- Assist the sales and planning teams with deal creation and health checks to ensure ideal performance.
- Partner with the Sales team to help assist and recommend programmatic inventory and targeting solutions.
- Maintain our relationships with ad exchanges and supply side platforms (SSPs).
- Be an internal expert on programmatic business trends, new technologies and best practices.
- Special focus on deploying and maintaining programmatic technology solutions by testing partner's header bidding, price rules, and deal capabilities.
- Browse the content on our site frequently to ensure our client's ads are delivering as expected.
- Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
Basic Qualifications:
- BA or BS degree
- 2+ years of experience in digital advertising or media
- 1+ years working with DMPs, ad exchanges, agency trading desks, DSPs and supply-side platforms (SSPs)
- Experience with reporting and data visualization tools such as; Tableau, Double Verify, Mode, or STAQ
Preferred Qualifications:
- Experience working in a high functioning team environment
- Knowledgeable with ad tech landscape including survey, data collection, verification, viewability, real-time bidding, behavioral targeting, retargeting, cookie matching, and platforms beyond desktop (mobile, video, social)
REQ-020397
Additional Compensation and Benefits
For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.
For roles outside of the U.S., information on benefits will be provided during the interview process.
Candidate Use of GenAI Tools:
We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.
If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email [email protected]. Emails sent for unrelated issues, such as following up on an application, will not receive a response.
For information about The New York Times' privacy practices for job applicants, click here.
Please beware of fraudulent job postings. Scammers may post fraudulent job opportunities, and they may even make fraudulent employment offers. This is done by bad actors to collect personal information and money from victims. All legitimate job opportunities from The New York Times will be accessible through The New York Times careers site. The New York Times will not ask job applicants for financial information or for payment, and will not refer you to a third party to do so. You should never send money to anyone who suggests they can provide employment with The New York Times.
If you see a fake or fraudulent job posting, or if you suspect you have received a fraudulent offer, you can report it to The New York Times at [email protected]. You can also file a report with the Federal Trade Commission or your state attorney general.