Klaviyo · San Francisco, CA ·
Klaviyo is hiring a Product Marketing Manager to own positioning, go-to-market, and global launches for its SMS and mobile messaging products. Day to day this means market and competitive intelligence, roadmap input, sales enablement, and cross-functional campaigns for its ecommerce marketing automation platform.
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At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit to see how we empower creators to own their own destiny.
About the Team and Role:
We’re looking for a versatile Product Marketing Lead—a true Swiss Army knife—to join our K:Marketing PMM team. In this role, you’ll tackle SMS and Mobile Messaging, a premier strategic growth engine for Klaviyo and a critical component of our flagship marketing automation platform. Mobile communication—spanning SMS, MMS, push notifications, and emerging channels—is no longer an add-on; it is a foundational pillar of modern omnichannel commerce and a top priority driving revenue growth across our entire customer base.
You’ll serve as the dedicated PMM partner for our Klaviyo SMS & Mobile product team, understanding market opportunities, deciphering the evolving mobile compliance landscape, analyzing competitive dynamics, and directly influencing our product roadmap. You will lead global product launches, rallying cross-functional stakeholders to execute comprehensive go-to-market strategies that accelerate adoption, expand global carrier coverage, and establish mobile as an indispensable, high-ROI channel for brands worldwide. You’ll leverage the momentum of Klaviyo’s trusted platform while driving the zero-to-one messaging strategy for new mobile innovations— mastering product-market fit, and unlocking high-velocity revenue growth.
If you thrive in a fast-paced, high-growth environment, and want to show the world how real-time, hyper-personalized mobile experiences power modern customer relationships, this role is built for you!
How You’ll Make a Difference:
Who You Are:
Massachusetts Applicants:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Our salary range reflects the cost of labor across various U.S. geographic markets. The range displayed below reflects the minimum and maximum target salaries for the position across all our US locations. The base salary offered for this position is determined by several factors, including the applicant’s job-related skills, relevant experience, education or training, and work location.
In addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility.
Your recruiter can provide more details about the specific salary/OTE range for your preferred location during the hiring process.
This role may require up to 10% travel for purposes such as new hire onboarding, client or partner work if applicable, team meetings, and industry events. Travel is coordinated in advance.
Get to Know Klaviyo
We’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.
AI fluency at Klaviyo includes responsible use of AI (including privacy, security, bias awareness, and human-in-the-loop). We provide accommodations as needed.
By participating in Klaviyo’s interview process, you acknowledge that you have read, understood, and will adhere to our Guidelines for using AI in the Klaviyo interview Process. For more information about how we process your personal data, see our Job Applicant Privacy Notice.
Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.
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