Proactive Sales Professional
Via-Tech Corp. · Alpena, Michigan, United States ·
- Category
- Sales
Company Description
Uni‑Craft Corp. (UCC) is a proven leader in designing and delivering advanced product positioning and material‑handling equipment for industries including automotive, warehouse and distribution, food and beverage, and packaging.
Built on a foundation of engineering expertise and customer‑focused project management, we specialize in taking complex projects from concept through completion. Our team works closely with customers to meet exact specifications, perform thorough acceptance testing, and ensure smooth project delivery. With a strong portfolio of standard products and an expanding library of custom‑engineered solutions, Uni‑Craft is dedicated to improving efficiency, precision, and performance in every application.
Job Description
Uni‑Craft Corp. is seeking a Proactive Sales Professional to help drive new business growth and expand our market presence. This role is focused on actively engaging prospects, developing customer relationships, and delivering value‑based solutions that align with UCC’s engineered product offerings.
The ideal candidate takes initiative, is comfortable with outbound sales activity, and approaches selling in a disciplined and organized way. You will be responsible for identifying opportunities, understanding customer challenges, and working closely with engineering and internal teams to develop practical solutions. This role includes managing the full sales cycle—from initial outreach through quoting and closing—while consistently working toward defined sales goals.
Regular customer interaction, conference calls with internal teams, and travel to customer sites and industry events are key components of this position.
Key Responsibilities
- Proactively generate new business and expand UCC’s market presence
- Make disciplined outbound sales calls daily to engage prospects, identify needs, and generate new opportunities
- Build and maintain strong, long‑term customer relationships
- Identify customer challenges and recommend effective, value‑driven solutions
- Manage the full sales cycle, including costing, quoting, and closing opportunities
- Lead and participate in customer and internal conference calls to align strategy and execution
- Collaborate with engineering, project management, and other sales team members
- Achieve or exceed established sales goals and performance expectations
- Travel to customer sites, trade shows, and industry events as required
- Stay current on UCC products, applications, and industry trends
Skills Needed
- Strong communication and interpersonal skills
- Ability to confidently engage prospects through outbound calling and follow‑up
- Negotiation and deal‑closing capabilities
- Ability to identify customer needs and present solutions clearly
- Experience or aptitude for costing, quoting, and proposal development
- Proficiency with Microsoft Office tools
- Strong organizational, problem‑solving, and decision‑making skills
- Ability to manage time effectively and stay self‑motivated
Knowledge Required
- General understanding of industrial or material‑handling equipment (or willingness to learn)
- Familiarity with sales processes and customer relationship management
- Basic knowledge of pricing, quoting, and value‑based selling
- Awareness of customer needs, market conditions, and competitive environments
Ability to Implement Skills and Knowledge
- Apply sales fundamentals to proactively develop new opportunities
- Translate customer needs into clear internal communication for engineering and operations
- Manage multiple opportunities while maintaining accuracy and follow‑through
- Adapt sales strategies based on feedback, performance, and market conditions
- Build trust with customers through consistent communication and reliable execution
Benefits
- Competitive pay based on competency
- 100% employer‑paid health insurance and HSA for employees
- Flexible paid time off and paid holidays
- 401(k) with employer matching
- Discretionary bonus opportunities
We are excited to welcome new talent to our team! If you are passionate about what you do and are looking for a dynamic and supportive work environment, we encourage you to apply. Join us and be a part of a company that values innovation, collaboration, and professional growth. We look forward to seeing how we can succeed together.