Performance Marketing Specialist (Ai / AEO / GEO)
MVC Resources · Kuala Lumpur, Malaysia ·
- Category
- Marketing
- Experience
- 3+ years
MVC Resources · Kuala Lumpur, Malaysia ·
We are a forward-thinking digital agency dedicated to delivering measurable business outcomes through innovative marketing. We blend deep paid acquisition expertise with cutting-edge AI technology and automation to elevate campaign performance for both regional and global clients. We are looking for a strategic thinker who is passionate about emerging tech and continuous learning to champion our AI-assisted processes.
Growth & Execution: Plan, manage, and optimize end-to-end digital campaigns, focusing heavily on search and paid media across Google Ads and LinkedIn Ads.
AI Integration: Identify and integrate AI tools (such as ChatGPT and Claude) to build prompt libraries, enhance creative output, and streamline agency workflows.
Marketing Automation: Architect and maintain seamless automation pipelines using no-code/low-code platforms like Zapier, Make, HubSpot, or n8n.
Content & Search: Steer forward-looking SEO strategies—including the adoption of Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO)—and use AI to ideate foundational marketing copy.
Client Leadership: Present actionable insights, growth strategies, and performance reports directly to clients utilizing tools like Google Analytics and Looker Studio.
Core Experience: 3 to 5 years of digital marketing experience, preferably within a fast-paced agency managing regional or global campaigns.
Technical Expertise: A proven track record with multi-channel paid media strategies and solid foundational knowledge of SEO and digital content best practices.
Data & Analytics: A strategic, highly results-oriented mindset with strong analytical skills to maximize ROI.
Collaboration & Communication: Excellent presentation abilities to effectively communicate complex strategies to stakeholders and align with Business Development and Account Management teams.
Bonus Points: Familiarity with programmatic (DSP) platforms, advanced AI orchestration (like OpenAI Assistants or Claude Projects), and executing webinars will set you apart.