Performance Marketing & Data Specialist
Hire Resolve – Top Recruitment Agency · Pretoria, South Africa ·
- Category
- Marketing
- Experience
- 5+ years
Hire Resolve's client, a fast-growing and purpose-driven renewable energy client, is hiring in Pretoria! Are you a data-obsessed, performance-driven digital marketer with an eye for detail, a love for clean analytics, and the hunger to scale? Then this one's for you. Our client, a leading player in the renewable energy space, is on the lookout for a Performance Marketing & Data Specialist to own and drive paid media strategy, SEO, analytics, and performance optimization.
Responsibilities
- Lead and optimise high-impact paid digital campaigns across Google Ads, Facebook, LinkedIn, and TikTok.
- Continuously track, analyse, and optimise performance across key metrics (CPA, CPC, ROAS, conversion rates).
- Use A/B testing and performance data to scale and refine successful campaigns.
- Own the SEO strategy - from technical audits and keyword research to content optimisation and off-page initiatives.
- Collaborate with internal creatives and cross-functional teams to deliver impactful, data-driven campaigns.
- Leverage tools like Google Analytics, SEMrush, Ahrefs, Moz, and Hotjar to transform data into clear, actionable insights.
- Present detailed reports and strategy updates to senior leadership with confidence and clarity.
Qualifications
- Bachelor's degree in Marketing, Business Analytics, or related field (Advanced certifications a bonus - Google Ads, Meta, SEO, etc.).
- Minimum 5 years of hands-on experience in a similar performance marketing/SEO role within a fast-paced, competitive digital environment.
- Demonstrated success managing high-budget campaigns with measurable traffic, conversion, and ROI growth.
- Advanced knowledge of digital platforms and tools: Google Ads, Meta Ads Manager, GA4, SEMrush, Ahrefs, Hotjar, etc.
- Strong project coordination skills and the ability to juggle cross-functional inputs.
- Deep understanding of CRO (Conversion Rate Optimisation) and user experience best practices.