Partner Sales Director
Braze · London ·
- Employment
- Contract
- Category
- Sales
- Experience
- 10+ years
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.
To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.
Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.
If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.
The Role
The best software companies don’t grow through direct sales alone. They grow through ecosystems: networks of partners who extend their reach, deepen customer relationships, and deliver outcomes no single company can achieve alone. Partner-engaged opportunities close at a significant multiple of the rate and deal size of direct-only deals, and Partner Sales Directors are essential to accelerating this model.
As Partner Sales Director, you own the direct partner sales motion across Enterprise and our Industry verticals (MEGS, FinServ, RCG): aligning Braze's Technology, Delivery, and Marketplace partners to the specific needs of the highest-value customers and prospects in your patch. These are the most complex accounts in the region, often involving GSIs and specialist SI partners, senior partner executives and exec sponsors on both sides. You report to the AVP, Partner Sales EMEA, set the partner strategy for your territory, and are often the person other Partner Sales Managers and Senior Partner Sales Managers in the region come to for guidance.
What You'll Own
- Territory and account depth. Build and maintain a deep understanding of the customers and prospects within your territory - the partners already engaged on them, and the white space where a partner introduction would change the outcome. Crossbeam, Tackle, and Salesforce are your working tools.
- Partner activation on live opportunities. Work alongside the Account Executives in your territory to get the right Delivery, Technology or Marketplace partner into the room early enough to matter, whether that's pipeline generation, competitive displacement, or a stalled deal that needs an outside push.
- Customer value and retention. Partner with AMs and CSMs to identify where existing customers are underusing Braze, and bring in the partner who closes that gap, whether through implementation, a composable integration or ongoing managed services.
- Joint Business Planning. Build and run the most complex, highest-stakes JBPs in the region with your priority partners, working closely with Partner Account Directors: shared targets, clear stakeholders, and a review cadence you hold everyone to.
- Trusted advisor to Sales leadership. Be the person your Sales Director, AVP or VP Sales calls when they need a read on the partner landscape in your territory, and the person who proactively flags where a partner relationship is an asset or a risk on a specific deal.
- Executive partner relationships. Build and hold relationships with partner executives and exec sponsors in your territory that go beyond a single deal, rooted in a genuine point of view on martech architecture and where composability creates value for the customer.
- Coaching the field. Bring AEs up the curve on partner engagement: which partners are incumbent where, when to bring one in, and how to run that motion.
- Ecosystem gaps and territory strategy. Identify where your territory is under-covered by partners and lead the work to close that gap, shaping the wider partner coverage strategy you feed back to the AVP and the Partnerships team.
Regional mentorship. Act as the go-to person for Partner Sales Managers and Senior Partner Sales Managers in your region, and represent the market in the AVP's absence when needed.
What This Role Is Really About
Pipeline sourced through partners is the outcome. The actual job is knowing your accounts so well, and your partner ecosystem so well, that connecting the two looks obvious in hindsight. That only happens through account mapping and relationship depth built over time, not through a partner directory or a marketing calendar.
You are the closest point of contact between Braze's partner ecosystem and the customers and prospects who benefit from it. When partners are activated and engaged in your territory, the customer sees more value, the AE closes a better deal, and Braze's reputation with our partners gets stronger.
How We Show Up
- Sets the partner strategy for your territory. You know your accounts, your partners and the overlap between them better than anyone else in the room, and you shape the strategy you feed back to the AVP rather than just executing someone else's plan.
- Drives outcomes through others. You don't own the AE relationship or the partner contract, but you influence both, consistently, without formal authority.
- Builds relationships that outlast a deal. Partner executives, AEs, AMs and CSMs all trust you because you've shown up for them before, not because you supported something this week.
- Communicates with precision. You can tell a Sales Director or VP Sales exactly which partner to bring in and why, and tell a partner executive exactly what a customer needs.
Who You Are
- 10+ years of experience in a partner, alliances, channel, agency or vendor-facing role at a B2B SaaS or technology company, with a track record of driving revenue through partner-engaged deals, not just partner administration
- Direct experience with account mapping and co-sell motions using tools like Crossbeam, and comfortable working deal by deal alongside AEs
- Strong, current relationships across the partner ecosystem in your territory (Delivery, Technology and Marketplace), including GSIs and specialist SIs, and the credibility to bring senior partner executives into a conversation quickly
- A point of view on martech architecture and composability that lets you speak credibly to why a given partner adds value to a given customer
- Comfortable operating without a large team around you: this is a territory-owning, high-agency role where your impact depends on your own relationships and judgement
- A track record of building senior, executive-level partner relationships, and of influencing Sales leadership's thinking on partners, even without a direct reporting line
- Highly organised, self-directed, and able to manage a full territory's worth of accounts, partners and JBPs without things falling through the cracks
WHAT WE OFFER
Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country at here. More details on benefits plans will be provided if you receive an offer of employment.
From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
- Competitive compensation that may include equity
- Retirement and Employee Stock Purchase Plans
- Flexible paid time off
- Comprehensive benefit plans covering medical, dental, vision, life, and disability
- Family services that include fertility benefits and equal paid parental leave
- Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
- A curated in-office employee experience, designed to foster community, team connections, and innovation
- Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
- Employee Resource Groups that provide supportive communities within Braze
- Collaborative, transparent, and fun culture recognized as a Great Place to Work®
ABOUT BRAZE
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.
Braze was also named a 2025 Best Companies To Work For by U.S. News and World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.
BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER
At Braze, we strive to create equitable growth and opportunities inside and outside the organization.
Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.
We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you
OUR AI-POWERED BRAZE RECRUITMENT PROCESS
At Braze, we’re committed to a fair and transparent candidate experience. To help our recruitment teams focus on what matters most — the person behind each application — we use AI-assisted tools at certain stages of our recruitment process.
This includes using AI to analyze the experience, skills and qualifications in your application materials to help with screening and prioritizing candidates. Such screening may amount to a form of solely automated decision-making. We also use AI for administrative support, like scheduling and recording interviews and summarizing interview notes. Our recruiting teams remain responsible for all hiring decisions and are involved throughout the process.
Depending on where you are located, you may have certain rights available to you in relation to Braze’s use of AI:
- To opt out of AI-assisted review of your application, please click the “Learn More” at the end of the application form below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application.
- To exercise other types of rights, such as rights to request further information about how AI is used in our recruitment process, to request a manual review of any decision made or to contest a decision, please contact us at [email protected].
Please contact us at [email protected] with any questions. To find out more about our hiring process, check out this page.
Notice Regarding Automated Employment Decision Tool (NYC Local Law 144)
Our use of AI during the application review process may include the use of automated employment decision tools. Pursuant to New York City Local Law 144, for roles based in New York City, or if you reside in New York City, you have the right to request an alternative selection process or a reasonable accommodation instead of AI-assisted review.
To opt out of AI-assisted review of your application, please click the “Learn More” button below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application. Please submit any other request to our Talent Acquisition team at [email protected] promptly after applying. Summaries of the most recent bias audit results for such tools are available here.
Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.