Paid Social Media Traineeship - German

Paid Social Media Traineeship - German

Over the last decade, Webrepublic has grown from an ambitious startup into Switzerland’s leading digital agency. More recently, Webrepublic has launched a subsidiary in South Africa to work hand-in-hand with our HQ in Switzerland. Our team in Cape Town has grown, and we are now looking for a German-speaking Paid Social Media Trainee to join our Paid Social Media team and develop the next generation of digital media specialists.

As a Paid Social Media Trainee, you will gain hands-on experience in Paid Social Media across paid social platforms. From day one, you will be part of an international team, learning directly from experienced specialists in Cape Town and Zurich.

This 6-month traineeship is designed to give you a strong practical foundation in Paid Social Media , campaign management, data analysis and reporting. You will gradually take on more responsibility as your skills develop, with the goal of progressing into a Junior Paid Social Media Consultant role.

Key Responsibilities

During your traineeship, your duties and responsibilities will include, but will not be limited to:

• Assist with the setup and management of digital advertising campaigns across platforms such as Meta, TikTok, LinkedIn and other relevant channels.
• Support campaign planning by researching audiences, channels and targeting opportunities.
• Monitor campaign performance and budgets and flag any issues or unusual performance.
• Learn to work with key Paid Social Media metrics such as CPC, CTR, CPA, conversions and ROAS.
• Assist with campaign optimisation under the guidance of experienced Paid Social Media Consultants.
• Support the implementation and checking of tracking elements such as UTMs and conversion tracking.
• Assist with preparing campaign reports, dashboards and performance summaries.
• Analyse campaign data to identify basic trends and opportunities for improvement.
• Support quality assurance checks to ensure campaigns are set up accurately and correctly.
• Work with international teams and learn how digital campaigns are planned and delivered for global clients.
• Take part in structured training and continuously develop your knowledge of digital advertising platforms and performance marketing.

Qualifications and Skills

• Diploma or Degree in Marketing, Digital Marketing, Business Management, Data Analytics, Communications or a related field.
• At least 1-2 years experience in any field, with an interest in marketing, business, or data-driven environments
• Fluent German and English, both written and spoken, with strong communication skills.
• Strong interest in digital marketing, Paid Social Media and performance marketing.
• Numerically and digitally minded, with an interest in working with data and online advertising platforms.
• Basic knowledge of or interest in digital advertising concepts such as CPC, CTR, CPA, conversions and ROAS.
• Basic proficiency in Microsoft Excel or Google Sheets.
• Strong attention to detail and a commitment to accuracy.
• Analytical mindset with an ability to identify basic trends and patterns in data.
• Proactive, organised and eager to learn.
• Highly coachable, with the ability to take feedback and apply it.
• Comfortable working in a collaborative, international environment.
• Strong sense of ownership and willingness to take responsibility for assigned tasks.
• Valid RSA ID or legal right to work in South Africa.

What We Offer

On our side, we offer...

• A structured 6-month Paid Social Media traineeship with practical, hands-on learning.
• Training and mentorship from experienced Paid Social Media and Performance Marketing specialists.
• Exposure to international clients and collaboration with our teams in Cape Town and Zurich.
• The opportunity to work across leading digital advertising platforms and channels.
• Learning from Subject Matter Experts across different digital marketing disciplines.
• A dynamic and international working environment with flat hierarchies and short decision paths.
• Opportunities to develop your skills and progress into a permanent Paid Social Media Consultant role.
• Exposure to disciplines beyond your own area of specialisation.
• A vibrant office space in Cape Town and a flexible hybrid working environment.
• A competitive compensation package.

Are You Interested?

Ready to start your career in digital Paid Social Media ?

If you are curious, analytical, eager to learn and excited about working with international clients and digital advertising, we would love to hear from you.

Apply online today:

Webrepublic is an equal opportunity employer. We encourage candidates from all backgrounds to apply. We will give preference to previously disadvantaged individuals.