Outbound Sales & Lead Generation Specialist (High-Volume Outreach)

About RZ HR Studio

We’re a boutique HR agency supporting founders, startups, and remote-first teams with fractional HR leadership, people operations support, and culture - building. We value long-term partnership with our clients and we want a Sales Specialist who understands that great sales is about asking the right questions and understanding how the Studio can help our clients.

About the Role

We’re looking for a sales specialist who can build targeted prospect lists and execute high-volume outreach campaigns across multiple channels (email, LinkedIn, and other platforms). This role is focused on top-of-funnel pipeline generation—your primary goal is to start conversations and generate qualified opportunities for the discovery call.

What You’ll Own

• Lead Sourcing & List Building

  • Research and build high-quality prospect lists based on ICP (Ideal Customer Profile)

  • Identify decision-makers and collect accurate contact data

  • Continuously refine targeting to improve response rates and lead quality

  • Maintain clean, organized lead databases

• High-Volume Outreach Execution

  • Execute daily outbound outreach at scale via cold email, LinkedIn (connect + message sequences), and other relevant channels

  • Personalize messaging where needed without sacrificing volume

  • Follow structured outreach sequences and cadences

  • Consistently hit daily outreach targets

• Messaging & Conversion Optimization

  • Test and iterate messaging to improve open rates, reply rates, positive response rates

  • Collaborate with marketing to align outreach with offers and campaigns

  • Identify winning angles and double down on what works

• Pipeline Contribution

  • Qualify interested prospects and move them discovery calls or sales conversations

  • Ensure smooth handoff to the COO for the closer

  • Track outreach performance and pipeline impact

What Success Looks Like

• High volume of consistent daily outreach activity

• Steady flow of qualified leads entering the pipeline

• Strong reply and positive response rates

• Increased number of booked discovery calls

Who Will Succeed in This Role

• Proven experience in building list and doing cold outreach / outbound sales

• Comfortable sending high-volume outreach daily

• Strong copywriting skills for cold messages and emails

Why Join Us

• Work with a thoughtful, people-first agency

• Remote work environment

What We Offer

• Base pay plus no - cap commission monthly

• Clear expectations and realistic targets - know your targets on Day 1