You drive digital presence and brand awareness across key platforms. You manage social media, community engagement, advertising, B2B product promotion, email campaigns, website content, SEO, analytics, and event support. You translate complex blockchain topics into engaging content and optimize campaigns using performance data.
Responsibilities
- Collaborate on social media strategies across YouTube, LinkedIn, X, and Substack
- Coordinate marketing campaigns and corporate visibility efforts with PR agencies
- Create, execute, and optimize paid advertising campaigns
- Align marketing communications with product development cycles
- Support go-to-market execution
- Collaborate with product and compliance teams
- Plan and execute targeted email campaigns
- Craft high-converting emails
- Monitor and optimize campaign performance
- Manage email deliverability and audience growth
- Manage WordPress website content and updates
- Create and maintain landing pages
- Coordinate with design and development teams
- Track and improve onsite funnels
- Identify and implement SEO opportunities
- Monitor and optimize website performance
- Set up and refine conversion goals
- Analyze website and campaign performance
- Generate actionable reports
- Track and report platform metrics
- Support industry event planning and promotion
- Coordinate event logistics and follow-ups
- Create branded collateral
- Evaluate event success
Requirements
- 2+ years of experience
- Google Search Console
- Google Analytics
- Google Tag Manager
- Website SEO and optimization
- Substack
- Mailchimp or similar email platforms
- LinkedIn Campaign Manager
- X Ads
- Google Ads
- Strong communication skills
- Writing skills
- Analytical skills
- Familiarity with B2B SaaS or Web3
- Fluent English
- Ability to work independently
Benefits
- Flexible work environment
- Remote work
- Flexible working hours
- 20+ vacation days
- National holidays
- Paid sick leave
- Company laptop