Marketing Specialist- SEO
quantiphi · IN MH Mumbai Eureka ·
- Category
- Marketing
- Experience
- 5+ years
quantiphi · IN MH Mumbai Eureka ·
While technology is the heart of our business, a global and diverse culture is the heart of our success. We love our people and we take pride in catering them to a culture built on transparency, diversity, integrity, learning and growth.
If working in an environment that encourages you to innovate and excel, not just in professional but personal life, interests you- you would enjoy your career with Quantiphi!
Experience: 5–7 Years
Location: Mumbai
Work Mode: Hybrid
Role Overview
We are looking for a results-driven SEO Manager to lead our organic search and Generative Engine Optimization (GEO/AEO) initiatives. The ideal candidate will drive organic growth through technical SEO, content strategy, AI search optimization, and data-driven decision-making. This role requires close collaboration with content, product marketing, engineering, design, and analytics teams to improve search visibility, website performance, and lead generation.
Develop and execute enterprise SEO strategies aligned with business goals.
Perform keyword research, search intent analysis, competitor benchmarking, and content gap analysis.
Build keyword clusters, topic clusters, and content roadmaps to increase organic traffic and conversions.
Monitor search algorithm updates and identify opportunities for continuous optimization.
Optimize content for AI-powered search experiences, including AI Overviews and answer engines.
Improve brand visibility, citations, and share of voice across AI search platforms.
Develop GEO content guidelines focused on semantic relevance, structured content, FAQs, and answer-first writing.
Create SEO content briefs and optimize blogs, solution pages, product pages, and landing pages.
Recommend improvements for metadata, internal linking, content hierarchy, and on-page SEO.
Conduct content audits to refresh, consolidate, or expand existing content while preventing keyword cannibalization.
Perform technical SEO audits and resolve issues related to crawlability, indexability, redirects, canonicals, structured data, XML sitemaps, robots.txt, duplicate content, and Core Web Vitals.
Partner with engineering teams to implement and validate technical SEO recommendations.
Support website migrations, URL restructures, and SEO QA during releases.
Track SEO performance using Google Analytics 4, Google Search Console, and other SEO tools.
Build dashboards and present insights on traffic, rankings, CTR, conversions, AI visibility, and technical health.
Measure the impact of SEO initiatives and recommend data-driven improvements.
Work closely with content, design, engineering, and product marketing teams to integrate SEO best practices.
Develop SEO documentation, guidelines, and training materials.
Manage multiple SEO initiatives while prioritizing based on business impact.
Bachelor's degree in Marketing, Business, Computer Science, or a related field.
5–7 years of hands-on experience in SEO for B2B, SaaS, or enterprise websites.
Strong knowledge of technical SEO, on-page optimization, keyword research, and content strategy.
Experience analyzing SEO performance and translating insights into actionable recommendations.
Excellent analytical, communication, and stakeholder management skills.
Familiarity with AI search optimization, entity SEO, and semantic search.
Working knowledge of HTML, CSS, and JavaScript is a plus.
Google Analytics or SEO certifications are preferred.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!