Marketing Specialist, Media Reporting and Automation
Zillow · Bengaluru ·
- Category
- Marketing
- Experience
- 2+ years
Zillow · Bengaluru ·
Zillow Group is a strategic, mission-driven organization focused on delivering exceptional experiences and measurable outcomes. Our work spans cross-functional partnership, scalable programs and operational excellence in support of Zillow’s mission. We bring deep experience working across diverse teams in a dynamic, high-growth environment, balancing strategic thinking with hands-on execution to drive meaningful business impact. We are seeking an experienced professional to support our workforce expansion in India.
We are seeking a Marketing Specialist, Media Reporting and Automation to play a critical role in maintaining data integrity, supporting ongoing reporting, and enabling faster insight generation across all paid media channels. This role is designed for someone who thrives at the intersection of data and marketing — someone who can own recurring quality processes, build scalable reporting infrastructure, and leverage AI tools to shift from manual execution to higher-order analysis. This role will report into the Senior Manager, Media Data and Analytics. You'll need to move quickly, navigate cross-functional stakeholders with ease, and make sound, independent decisions. You will support all lines of business & initiatives including Brand, Buyer, Renter and B2B.
You Will Get To:
Own end-to-end QA of monthly reporting and spend data across paid media platforms/channels and internal systems — ensuring accuracy, consistency, and reliability at scale. You’ll be the subject matter expert of several external reporting platforms, like CM360, iSpot, Meta Ads Manager, Google Ads, and more
You will own a bi-weekly reporting cadence across campaigns while working toward an always-on data infrastructure that reduces lag between performance signals and optimization decisions
Leverage AI tools to streamline data QA, surface anomalies, and reduce manual lift across recurring workflows
Maintain dashboards and reporting infrastructure to surface media performance, trends, and insights to key stakeholders
Pull and synthesize ongoing competitive tracking data via third-party tools, translating raw signals into actionable summaries for the media team
Build and evaluate budget optimization scenarios to support investment decisions across lines of business and channels
Support the set-up and deployment of marketing tests across paid media channels including TV, Online Video, Paid Social, SEM, Programmatic Display, and more
Collaborate with cross-functional partners across Paid Marketing, Marketing Tech and Operations, Marketing Data Science, and Marketing Strategy to support shared initiatives
Triage and investigate data discrepancies across platforms and internal systems, documenting findings and escalating with full context to US-based media leads or Marketing Tech partners as needed
Minimum of 2 years of work experience in a marketing data, analytics, or media operations role with hands-on experience supporting paid media programs
Proficiency in SQL for querying and working with large datasets working with platforms like Databricks
Demonstrated experience building and maintaining dashboards and reports using Tableau or similar tools
Hands-on experience using AI tools (e.g., Claude, ChatGPT, Gemini, or equivalent) to accelerate data workflows, QA processes, or reporting — this is a core expectation of the role, not a nice-to-have
Familiarity with advertising platforms across paid media channels and third-party competitive tracking tools
Strong attention to detail with a genuine commitment to data quality — you catch the things others miss
Able to work both collaboratively and independently, making well-reasoned decisions and moving swiftly when needed
Strong deadline, communication and time management; ability to work with overseas teams and meet deliverable needs
BS degree in Mathematics, Statistics, Economics, Computer Science, or a related field preferred, or equivalent experience
Transferable Skills
Here at Zillow - we value the experience and perspective of candidates with non-traditional backgrounds. We encourage you to apply if you have transferable skills or related experiences.
At Zillow, we’re reimagining how people move—through the real estate market and through their careers. As the most-visited real estate platform in the U.S., we help people navigate buying, selling, financing and renting with greater ease and confidence. Whether you're working in tech, sales, operations, or design, you’ll be part of a company reshaping an industry and helping more people make home a reality.
Zillow is honored to be recognized among the best workplaces in the U.S. Zillow was named one of FORTUNE 100 Best Companies to Work For® in 2026, and included on TIME’s America’s Best Companies 2026 list, reflecting our commitment to creating an innovative, inclusive, and engaging culture where employees are empowered to grow.
No matter where you sit in the organization, your work will help drive innovation, support our customers, and move the industry—and your career—forward, together.
Zillow Group is committed to fostering an inclusive, innovative environment and to providing equal employment opportunities. We comply with applicable laws that prohibit discrimination in employment and recruitment.
If you have a disability or special need that requires accommodation during the recruitment process, please contact your recruiter directly.
Qualified applicants will be considered for employment in accordance with applicable law.