Marketing Specialist

Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$83 billion revenue global technology powerhouse, ranked #153 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Description and Requirements

Gestión de Contenidos y Comunicaciones

• Planificar y ejecutar lanzamientos de productos y servicios de Lenovo IDG.
• Alinear estrategias de Go-To-Market (GTM) con los equipos de ventas y gerentes de negocio.
• Coordinar la localización y ejecución de campañas de soluciones y contenido de marketing en español y portugués, alineadas con campañas globales/regionales.
• Liderar el desarrollo de casos de éxito de clientes en colaboración con los equipos de ventas.
• Apoyar la comunicación externa dirigida tanto a canales como a clientes finales.
• Ejecutar comunicaciones internas para los equipos de Latinoamérica.
• Administrar plataformas y herramientas internas de contenido.

Seguimiento Operacional y Ejecución

• Mantener documentación detallada de las campañas (PoE – Proof of Execution).
• Monitorear el rendimiento de contenido y campañas, apoyando en reportes y tableros de KPIs.
• Asegurar cumplimiento de plazos, aprobaciones y entregables con los distintos stakeholders.
• Coordinar con equipos globales y locales para alinear cronogramas y compartir avances.

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