Marketing Manager (APAC)

Our client is a cryptocurrency exchange specializing in binary options trading with offices and presence across Asia.

Responsibilities

• Develop and execute marketing strategies to drive growth and customer acquisition in international markets
• Plan and implement integrated marketing campaigns that align with feature release and token listings
• Collaborate with product and business teams to launch new products and features that resonate with international customers
• Develop and manage budgets for marketing campaigns and initiatives
• Identify and analyze customer behavior and preferences to initiate marketing strategies
• Manage a team of marketing professionals, setting objectives and KPIs, providing guidance, and assessing performance
  
• Work with external agencies to ensure consistency in branding and messaging across all marketing channels in international markets
• Develop and maintain relationships with key stakeholders, including media outlets, influencers, and industry associations in international markets
• Stay up to date with industry trends and developments in international markets, and leverage this knowledge to develop innovative marketing strategies

Requirements

• At least five years of marketing experience, with a proven track record of success in driving growth and customer acquisition in international markets
• Experience in the cryptocurrency or finance industry is a plus
• Ability to work collaboratively with cross-functional teams
• Business Level Japanese language to be able to communicate directly with japan stakeholders
• Ability to thrive in a fast-paced, high pressure environment
• Bachelor's degree in Marketing, Business Administration, or related field

What's next?

If you're interested in this role, click Apply To Position or drop an email to [email protected]


Don Chan
Senior Consultant
EA Personnel Number: R1763146
EA License Number: 20C0292