Marketing Lead at Salt Search – Leicester | Jobyssey

Senior Marketing Manager/Marketing Lead

Up to £70-80K plus Bonus

Leicester (Hybrid)

Ready to lead overall marketing and drive real commercial growth?

A growing UK technology business is looking for an experienced Marketer to lead its digital marketing function and drive B2B lead generation across digital, brand/product marketing, paid social, email and content.

Our client operates across VoIP, business broadband, cloud communications and emerging AI technology, including AI-powered phone systems and voice agents.

This is a senior, hands-on leadership role with full ownership of digital marketing strategy, campaigns, budget and team performance.

What you'll do

Own and deliver the overall digital marketing and demand-generation strategy
Lead a team across marketing
Demand generation activities including events, PR, and other GTM techniques
Develop go-to-market campaigns for new AI and technology products
Manage and optimise Google Ads, Microsoft Ads, LinkedIn and Meta
Develop email marketing, lead nurturing and ABM activity
Drive website CRO, landing pages and A/B testing
Analyse performance, ROI and pipeline
Manage digital marketing budgets and external agencies where required
Identify new opportunities across emerging areas such as GEO, AEO and AI search
Mentor and develop team members while driving best practice

What we're looking for

You'll have 7+ years' digital marketing and demand-generation experience, ideally within B2B technology, SaaS, telecoms or an agency environment, with previous experience leading a team or managing marketing resources.

You'll bring:

Strong strategic and hands-on GTM/acquisition marketing experience
Proven SEO and PPC expertise
Experience with Google Ads, LinkedIn and Meta
Strong knowledge of B2B lead generation, ABM and marketing funnels
Experience with CRM and marketing automation platforms (HubSpot)
Strong analytical and reporting skills
Experience managing budgets and measuring ROI
Excellent communication, presentation and leadership skills
A commercially focused, data-driven approach

*Rates depend on experience and client requirements

Explore more jobs