Marketing and Communications Coordinator
Prestonwood Christian Academy · Plano Campus - PLANO, TX 75093 ·
- Seniority
- Junior
- Category
- Marketing
Mission: To assist Christian parents by helping equip students to embrace Biblical truth, strive for academic excellence, and model Christ-like leadership to influence their homes, churches, and communities for Christ.
Employee Profile:
Spiritually, the employee shall possess characteristics that reflect:
- Acceptance without reservation of the PCA doctrinal beliefs
- A strong clear Christian testimony
- A mature, godly spirit
- A person of faith and prayer
Personally, the employee’s life shall reflect:
- A lifestyle of biblical integrity
- A spirit of dedication, commitment, flexibility, and responsiveness
- The ability to listen and respond to counsel
Overview of the Position:
The Marketing & Communications Coordinator supports the daily execution of PCA's marketing, communications, and storytelling efforts across the school system. This entry-level position provides creative and production support for social media, graphic design, photography, website content, digital communications, campus displays, marketing campaigns, and special projects. By helping manage recurring content and production needs, this position enables the Marketing & Communications team to more consistently capture and share the exceptional learning, student experiences, and stories taking place across PCA's campuses.
Essential Duties and Responsibilities:
Content & Social Media
- Assist with the creation, scheduling, and publishing of social media content across PCA platforms.
- Capture photography and video of classrooms, student life, Fine Arts, Athletics, chapel, special programs, and school events.
- Create short-form social content, including Reels and other video.
- Assist the Digital Content Specialist and Associate Director of Communications with campus and event coverage.
- Help identify and capture compelling classroom, student, faculty, and program stories across all PCA campuses.
- Maintain an organized photo and video library.
Graphic Design & Creative Production
- Create and update routine graphics using Canva and Adobe Creative Suite.
- Produce and manage graphics for Principal newsletters, social media, campus screens, events, programs, and other school communications.
- Assist with apparel graphics and other branded materials.
- Support the development and updating of environmental graphics, signage, and school wall designs.
- Resize, adapt, and version existing creative assets for multiple platforms and audiences.
- Ensure creative work follows PCA brand standards.
Website & Digital Communications
- Assist with routine website content updates.
- Support production of digital newsletters and other communications as needed.
- Update campus screens and digital displays.
- Assist with event registration pages, campaign landing pages, and other digital content.
- Help ensure information and imagery remain current across PCA's digital channels.
Marketing & Campaign Support
- Provide production support for enrollment campaigns, Development initiatives, special events, and schoolwide marketing efforts.
- Assist the Marketing Manager with campaign assets and execution.
- Support Admissions with marketing materials and event promotion.
- Assist with special projects and major PCA initiatives.
- Coordinate with Communications, Admissions, Athletics, Fine Arts, Development, and school leadership as needed.
Storytelling & Campus Coverage
- Develop familiarity with the rhythms of each PCA campus and division to proactively identify storytelling opportunities.
- Attend classroom activities, special learning experiences, performances, events, and other programs to capture timely content.
- Assist with occasional evening and weekend coverage.
- Deliver content in a timely manner for same-day or next-day use when appropriate.