Manager, Marketing & Communications

Our Employer Partner is a leading provider of pediatric palliative care in British Columbia, dedicated to improving the quality of life of children with life-threatening illnesses and supporting their families. Through compassionate, family-centered care, it addresses the physical, emotional, social, and spiritual needs of children and their loved ones at every stage of illness, including bereavement. The organization is committed to delivering high-quality care through collaboration, honest communication, continuous learning, and a holistic approach that prioritizes comfort, dignity, and well-being.

Term: 12-month contract (maternity leave cover), with the possibility of extension

Temporary, full-time 1.0 FTE (75 hours bi-weekly)

Anticipated Start/End Dates: January 6, 2027-January 2028

Job Application Closing Date on BambooHR: 5:00 p.m., Oct 18, 2026

WHY SHOULD YOU CHOOSE TO WORK HERE?

We offer competitive compensation and a benefits package focusing on wellness and self-care
that includes:
• 20 days’ vacation (pro-rated to your full-time equivalency) to start, with ongoing annual
anniversary increases up to an organizational maximum of 45 days
• Up to two paid mandatory wellness days a year
• Generous paid leave including compassionate and special leave when you need it
• Municipal Pension Plan (MPP) *if already participating with another employer
• 100% employer-paid benefits package from your first day, which includes extended
health and dental and $1,500 annually for counselling
• Health and Wellness Spending account that provides up to $1,000 annually to ensure
you can focus on the benefits that are important to you and your family (Eligible after
successful completion of the 6-month probationary period).
• Flexible working options
• Meal program on-site at the hospices
• Continuous paid training and development opportunities so everyone has the opportunity
to learn new skills and grow
• Ongoing parental support including top-up for maternity and parental leave, and paid
leave for new grandparents

JOB SUMMARY
The Manager, Marketing & Communications, is responsible for developing and executing
internal and external marketing and communications strategy and plans that support the organization's strategic priorities, drive fundraising, raise brand awareness,
and advance organizational goals for diversity and inclusion. The Manager is responsible for
fostering connections between organization supporters, media, and the work and programs at the organization.
Working collaboratively with internal teams, patient-family partners, media, and marketing
agency vendors, they will implement integrated activities that support the organization's
strategic priorities and fundraising goals. In addition, the Manager provides supervision and
guidance to identified members of the Marketing and Communications team.
RESPONSIBILITIES - 100%
Project Management – 30%
• Proven experience in project management - excellent at managing multiple projects and
campaigns and meeting tight timelines. Ensures brand strategy, voice, and identity are
maintained through multi-channel campaigns.
• Responsible for supporting the strategy, planning, execution, and reporting for
fundraising and stewardship events and key partner activations in collaboration with the
events team
• Responsible for supporting the strategy, planning, and execution for key partner
activations
• Responsible for supporting the strategy, planning, execution, and reporting for
advertising campaigns with partner agency
• Works cross-functionally with other departments to support integrated strategies across
various communication platforms to elevate overarching organizational initiatives
Media & PR – 20%
• Develops proactive, integrated media relations pitches through researching story ideas
and promoting opportunities through liaison with staff and families
• Supports issues management in collaboration with Director, Marketing and
Communications and Chief Communications Officer
• Responds to and organizes media inquiries and requests, pursues earned media
opportunities, writes press releases/media advisories, tracks broadcast media statistics
• Tracks media performance and provides reports
• Develops and leads the media training program for staff & families and prepares staff for
media interviews
People Management – 20%
This role directly manages the following positions:
• Clinical Communications & Marketing Officer
• Officer, Marketing & Communications II
Strategic Planning and Budget – 10%
• Works closely with the Director, Marketing & Communications on the development and
execution of integrated strategies, including managing the Integrated Strategy budget
• Responsible for the strategy, development, and execution of the annual internal
communications plan including goals, key messaging, communication channels, and
tactics.
• Develops, leads, and executes earned media strategy and execution, raising awareness
about the organization.
• Works cross-functionally with other departments to support an integrated strategy across
various communication platforms to elevate the organization's brand and drive fundraising
Internal Communications – 10%
• Work closely with leaders and key internal collaborators to ensure that internal
communication is clear, consistent, and aligned with organizational strategic priorities
and values
• Provide guidance on internal communications to teams across the organization and elicit
feedback in the form of surveys and other appropriate methods to ensure compliance,
commitment, and understanding
• Monitor and measure the effectiveness of internal communications, and make
recommendations for improvement based on feedback and data analysis
• Create and manage the internal communications calendar to ensure internal
communications are timely, effective, and relevant
• Lead the DEIB communications along with the Development team lead on the internal
committee
Family Engagement – 5%
• Understands the power of storytelling in donor awareness, engagement, and
stewardship. Supports annual content plan with video production and execution.
• Works with the organization's patient-family partners, with compassion, to write and share their
story to support the development of content for fundraising campaigns and events
Brand – 5%
• Responsible for maintaining a consistent brand voice and identity to ensure consistency
in core messaging to audiences across collateral, campaigns, channels, and platforms.
• Supports the development and maintenance of an organization-wide inclusive style guide to support
the organization's staff with writing and creating the organization's messaging materials to ensure consistent
identity and guidelines for a continuous brand experience.
Assumes other related responsibilities, as assigned.
EDUCATION AND EXPERIENCE
• Related degree or diploma, preferably in English/Communications/Marketing, coupled with a
minimum of 5 years progressive communications experience including 3+ years managing
external relationships, including printers, agencies, and managing media relations to protect
and elevate the brand.
• Mature leadership skills, 2-3 years of experience managing team members, building strong,
trusting, and authentic relationships.
• Healthcare communications experience is an asset.
• Experience working for a non-profit organization in a marketing or communications role is an
asset.
QUALIFICATIONS
What you bring to the role:
• Superior writing, editing, and verbal English communication skills.
• Demonstrated flexibility with the ability to manage fluctuating schedules, multiple
projects, and meet tight deadlines.
• Experience in brand management and communications to build and maintain the
organization's brand and fundraising event brands.
• Ability to communicate clearly, persuasively, and creatively with different audiences and
internal collaborators.
• Understanding of audience segmentation, targeting, positioning, branding, messaging,
and storytelling to inform leadership decisions and collaborative projects.
• Demonstrated ability to work collaboratively with individuals at all levels and manage
immediate and/or sensitive information and situations on a regular basis.
• Understanding and experience utilizing social media as a business tool in the application
of awareness and fundraising campaigns.
• Creative, strategic thinker with the ability to identify and grasp communication and
marketing opportunities to enhance the organization’s profile.
• Strong work ethic, including a high degree of accountability, integrity, passion, empathy
and compassion.
• Proficiency with Microsoft Office Suite, Adobe Creative Suite, WordPress, Customer
Relationship Management (CRM), Slack, Trello, Digital Asset Management (DAM)
• Experience with digital analytics tools.
• Clear and valid BC driver’s license and access to a vehicle are required.
You have:
• High integrity; creativity; balance, good judgment and objectivity; high vision and
conceptual capabilities; consultative, facilitate and collaborative; sense of humor.
• Excellent time management skills.
• Demonstrates flexibility that allows you to work with high-energy, creative people.
• Able to thrive and effectively manage priorities in a changing, ambiguous environment.
Please note:
• Evidence of Health Canada-approved vaccinations must be provided prior to your first
day of work.
• Flexibility is necessary, as this position requires weekend and evening work and travel
within and outside the Lower Mainland.