Lead Product Designer

About us

HighLevel is an AI-powered business operating system that gives agencies, entrepreneurs and SMBs the infrastructure to build, automate and scale. Today, HighLevel supports SMBs across 150+ countries, fueling community-driven growth rooted in real customer outcomes. To date, businesses operating on HighLevel have generated over $7 billion in ecosystem value, demonstrating the impact of shared infrastructure at scale. By centralizing conversations, automation and intelligence into one system, we help businesses move faster, reduce complexity and execute efficiently. Behind the platform, HighLevel powers more than 4 billion API hits and 2.5 billion message events daily. With 250 terabytes of distributed data, 250+ microservices and over 1 million domain names supported, our architecture is built for performance, resilience and long-term scalability.

Our People

With over 2,000 team members across 10+ countries, HighLevel operates as a global, remote-first organization built for speed and ownership. We value initiative, clarity and execution, creating space for ambitious people to build systems that support millions of businesses worldwide. Here, innovation thrives, ideas are celebrated and people come first, no matter where they call home.

Our Impact

Every month, HighLevel enables more than 1.5 billion messages, 200 million leads and 20 million conversations for the more than 1 million businesses we support. Behind those numbers are real people building independence, expanding opportunity and creating measurable impact. We’re proud to be a part of that. Learn more about us on our YouTube Channel or Blog Posts.

About the Role

We are seeking a Lead Product Designer who can elevate HighLevel's product experiences through exceptional craft, product judgment, systems thinking and influence. You have spent 7+ years designing complex digital products and are ready to shape strategically important work across one or more product areas.

As a lead individual contributor, you will partner deeply with product and engineering leaders, researchers, data partners and other designers to define and improve strategically important experiences across the HighLevel platform. You will connect customer needs, business goals, technical constraints and long-term product strategy to clear, useful and highly polished product design while mentoring designers and raising quality across teams.

We expect candidates at this level to demonstrate exceptional visual and interaction design judgment, strong systems thinking and the ability to raise quality through direction, critique and mentorship. You should care deeply about the standards that make product experiences feel refined, trustworthy and coherent at scale.

Experience designing B2B SaaS, platform, CRM, workflow-heavy or SMB software experiences is highly valuable. Experience using AI-powered tools for exploration, prototyping, critique, synthesis or workflow acceleration is expected. Applications without a portfolio will not be considered.

What You'll Do

• Lead design strategy and execution for one or more product areas, translating customer needs, business goals and technical constraints into clear experience direction
• Partner with product and engineering leaders, researchers, data partners and designers to define product vision, prioritize opportunities and align teams around high-quality outcomes
• Use qualitative and quantitative insight to influence priorities, clarify tradeoffs and improve outcomes
• Lead complex discovery and design work through ambiguity with clarity, speed and craft
• Design and refine creation, transaction, automation, review, publishing and configuration workflows, including edge cases and failure states
• Drive quality reviews and set standards for usability, accessibility, interaction quality, visual consistency and design-system alignment
• Mentor designers, improve critique, strengthen shared patterns and make design standards easier to adopt
• Define and socialize measures of design quality and impact, including usability, accessibility, task success, adoption, retention or customer satisfaction
• Collaborate effectively across US and India time zones in a 100% remote environment

What We Are Looking For

• 7+ years of relevant product design experience, including sustained leadership, mentorship or design direction across complex digital product work
• An exceptionally strong portfolio that demonstrates product judgment, systems thinking, customer empathy, high-quality execution, measurable product impact and leadership beyond individual execution
• Proven experience leading product design across the full lifecycle, including research, information architecture, interaction design, visual design, prototyping, content design and usability testing
• Exceptional visual and interaction design craft, with deep care for hierarchy, layout, typography, grids, spacing, motion, usability, accessibility and product quality
• Deep fluency in design systems, accessibility standards, reusable patterns and scalable product experience decisions
• Experience designing complex creation, commerce, communications, publishing or automation workflows where clarity, trust and error prevention matter
• Experience designing AI-driven or intelligent interfaces and collaborating with data, automation or platform teams
• Strong cross-functional leadership skills and the ability to work fluently with product managers, engineers, researchers, data partners, senior stakeholders and other designers
• Excellent communication and facilitation skills, with the ability to simplify complex ideas, lead critiques and workshops and persuade through rationale, evidence and craft
• Experience influencing design direction for high-impact product areas, systems or platforms and improving the standards, tools and practices teams use

How You Work

• You raise the bar for craft, visual sophistication and product quality across the teams around you
• You move comfortably between product strategy, customer insight, systems thinking and hands-on design execution
• You balance speed, detail, scalability and quality without losing sight of the customer
• You build trust through warmth, candor, accountability and genuine respect for your teammates as people
• You enjoy leading collaboration across time zones and cultural contexts, including with US- and India-based teammates
• You communicate in ways that help distributed teams work with clarity, care, trust and momentum
• You advocate for accessibility, inclusion and ethical design

EEO Statement

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.

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The salary range for this position is $152000 - $191000 annually.