Lead Manager – Marketing Automation and Lifecycle Marketing
Epiq · India ·
- Work mode
- Remote
- Seniority
- Lead
- Category
- Marketing
- Experience
- 7+ years
Epiq · India ·
At Epiq, your work contributes to complex, global legal outcomes. You’ll join a values‑driven community where integrity guides decisions, relentless service sets the bar, and we thrive on big challenges together. We invest in your growth with enterprise‑wide learning and mobility. We celebrate who you are, and we respect life beyond work with flexibility that’s recognized externally. Enabled by modern platforms and AI, you’ll do the most meaningful work of your career and see your impact at scale.
Job Description:
Job Description: Lead Manager – Marketing Automation and Lifecycle Marketing
Role Overview: We are looking for an experienced Marketing Automation and Lifecycle Marketing professional to lead campaign automation, customer journey orchestration, and MarTech transformation initiatives across global B2B and B2C markets. The ideal candidate will bring strong hands-on expertise in marketing automation platforms, CRM-integrated campaign reporting, audience segmentation, and performance analytics, with a proven ability to build scalable marketing operations that improve engagement and support pipeline growth.
The ideal candidate is a hands-on marketing automation expert who combines platform expertise with strategic lifecycle marketing thinking. They should be comfortable managing complex campaign operations, improving customer engagement through data-driven programs, supporting sales and business development workflows, and enabling teams through training, process discipline, and automation-led improvements.
Builds and develops inclusive, high-performing teams aligned to strategic goals for exceptional talent and business results.
Builds trust and alignment through open communication, shared goals, and strong partnerships to drive collective success.
Inspires action and alignment through clear communication, purposeful influence, and a compelling vision.
Align communication with organizational goals
Guild alignment through strong engagement
Sets and reinforces performance standards that drive results, ensure accountability, and align with Epiq’s goals.
Use data to identify improvement opportunities
Prepare for disruptions with strong change management
Drives continuous improvement and operational excellence through smart processes, data insights, and quality execution.
Resolve issues quickly using data and feedback
It is Epiq’s policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. Epiq’s policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. In addition Epiq will take affirmative action for minorities, women, covered veterans and individuals with disabilities. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. Epiq is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, Epiq will consider for employment qualified applicants with arrest and conviction records.