In-Store Marketing Coordinator

This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.

About the Role

In this role, you will support In-Store Marketing (ISM) planning and execution by uniting various business priorities and strategies into one consistent and inspiring store brand experience. You will ensure that brand strategies, product, content, and promotional priorities are accurately communicated and executed, as well as develop graphic programs and communication initiatives to ensure successful store implementation.

What You’ll Do

• Partner with cross-functional teams and national vendors to communicate ISM vision and recommend and develop in-store marketing programs that support business priorities

• Research and build accurate quarterly budgets to support new initiatives and maintain graphic programs

• Ensure co-op collection for designated areas

• Develop creative briefs and in-store marketing programs to support the overall ISM strategy for assigned focus areas

• Initiate and maintain projects by writing accurate and comprehensive project details, including communication objectives, messaging hierarchy, desired outputs and production specifications

• Oversee distribution lists and unique store environment needs to ensure accurate presentations in all stores

• Review graphics at each creative development milestone to ensure output is on message

• Oversee proofing of store communication documents to ensure project information and implementation accuracy

• Evaluate the success of campaigns and store sets worth with insights team and competitive research

• Additional tasks may be assigned

What Skills You Have

Required

• 2+ years of Store Experience Design or related experience

• Proficiency in Word, Excel and PowerPoint

• Strong attention to detail and accuracy

• Ability to prioritize multiple projects at varying stages of development

• Effective verbal and written communication skills

• Excellent problem-solving skills

• Comfortable learning new technology and software

Preferred

• Bachelor's Degree

• Prior experience in drafting visual merchandising plans

• Prior retail experience or exposure to merchandising principles

• Experience managing timelines and budget

• Ability to conceptualize and communicate creative ideas