Head of Community, Enterprise Marketing
Anthropic · San Francisco, CA | New York City, NY ·
- Seniority
- C level
- Category
- Marketing
About Anthropic
Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.
About the role
Anthropic's community spans developers building new products, individual Claude users, and practitioners and buyers inside enterprise accounts — from the staff engineer using Claude Code to C-Suite decision-makers. We're hiring a Head of Community to turn our current set of programs into a function that helps millions of people build real skills with Claude, measurably growing retained users and product adoption.
You'll lead and grow a global team that covers ambassadors programs, regional community leads, and enterprise champion programs. Your job is to give this team a sharp operating model and a measurement framework that ladders our initiatives to business outcomes, so users can get the most out of Claude. You'll build community across audiences, seniority levels, functions, and roles: enterprise buyers and executive sponsors, developers and technical practitioners, and the knowledge workers in between. This role sits at the intersection of Product, Sales, PMM, Brand, and Comms.
Key responsibilities
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Own the global community strategy and operating model: the audience thesis, the portfolio of programs, and what's built centrally vs. run in-region
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Lead, coach, and scale a global team of program and regional owners; hire the gaps, set the bar, and develop community-native operators
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Define the measurement framework that replaces activity metrics: partner with Product and Data Science to define success metrics and segment the base (non-user → occasional → high-value daily) — with recurring retained users and product adoption as the top-line outcomes
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Build community across the full range of audiences and seniority levels, with programs and voice tuned to each without fragmenting the experience
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Connect bottoms-up adoption to enterprise expansion: architect the champions, train-the-trainer, and partner ecosystem motions that turn power users inside accounts into org-wide adoption, and integrate them into how Sales and CS run strategic account plans
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Bring training, certification, enablement, and community help together into one engine that scales through champions and partners — so users experience a single path to skill-building with Claude
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Partner tightly with Brand and Comms to keep sentiment and awareness healthy: define where community shows up in Anthropic's brand and how we best serve our users
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Align community strategy proactively with product direction, launches, and pricing & packaging — owning community's job pre-launch, at launch, and post-launch, and proving it drives value for our users
Minimum qualifications
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Have built and led a community or customer advocacy function at a company where community was a growth lever, not a cost center — and can point to the retention, adoption, or expansion outcomes it drove
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Have led and developed a distributed team of program owners and regional leads accountable for commercial impact
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Think in funnels and segments as naturally as you think in programs: you're comfortable putting your name on a metric in a QBR and defending how community moved it
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Have connected self-serve, bottoms-up adoption inside large accounts to enterprise expansion, and can articulate exactly where community sits in that motion
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Can flex your playbook across very different audiences — a technical, API-first developer community and an enterprise executive buyer community are different jobs, and you've done versions of both
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Operate as an integrated marketer: you've worked day-to-day with cross-functional teams and have strong opinions about how community stays customer-first
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Are comfortable partnering with Product and Data Science to define usage quality, instrument it, and hold your team to it
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Write and communicate clearly, hold a room with both a Staff engineer and a CIO, and are energized by ambiguity and building at speed
Preferred qualifications
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Run community or advocacy at a company operating both a PLG / self-serve motion and an enterprise sales motion at the same time
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Built or led a recognized champions, ambassadors, or advocacy program at a company known for the model
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Experience with developer tools, infrastructure, or AI products, and credibility with technical audiences
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Built the measurement plumbing for a community function before including cohorting, attribution, and usage segmentation
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International experience standing up or scaling community in-region (EMEA, Japan/APAC) with a clear philosophy on what runs centrally vs. locally
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A track record of listening to communities and building user trust through hard moments alongside a Comms team
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Background spanning more than one of: community, customer marketing, developer relations, customer education/enablement, or growth
The annual compensation range for this role is listed below.
For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
Logistics
Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience
Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.
Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.
We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.
Your safety matters to us. To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit directly for confirmed position openings.
How we're different
We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.
The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.
Come work with us!
Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Guidance on Candidates' AI Usage: Learn about our policy for using AI in our application process.