This is a remote position.
(Specialized in Zoho One, Lead Generation, and Tech-Driven Growth)
This role combines digital marketing, automation, and lead generation while leveraging Zoho One tools to optimize workflows, track leads, and drive conversions efficiently.
Required Skills & Expertise
1. Zoho One Expertise (Must-have)
- Zoho CRM – Lead tracking, pipeline management, automation
- Zoho Campaigns – Email and SMS automation for patients and dentists
- Zoho Social – Managing and scheduling social media posts
- Zoho SalesIQ – Chatbots and live chat for website conversions
- Zoho Analytics – Data analysis to track marketing performance
2. Performance Marketing and Lead Generation
- Google Ads (PPC), Facebook and Instagram Ads
- SEO (Search Engine Optimization) and Google My Business
- LinkedIn Outreach and Paid Ads for dentist recruitment
- Cold Email Automation and Follow-ups using Zoho CRM
3. Social Media and Content Marketing
- Automating social media posting using Zoho Social
- Creating patient-friendly educational content
- Running paid and organic social media campaigns
- Influencer and local business partnerships
4. Email and SMS Marketing (Automation)
- Setting up automated email sequences using Zoho Campaigns
- Running patient retention and follow-up SMS campaigns
- Creating appointment reminder and reactivation campaigns
5. AI and Tech-Driven Marketing
- Using AI tools to analyze patient inquiries and behavior
- Leveraging AI for content creation and ad copywriting
- Exploring chatbot integration and AI-powered lead nurturing
6. Data and Analytics for Growth Optimization
- Tracking CAC (Customer Acquisition Cost), CPL (Cost Per Lead), ROI
- Using Zoho Analytics for campaign insights and optimization
- A/B testing ads, email subject lines, and landing pages
7. Dentist and Clinic Acquisition Strategy
- Cold outreach automation (email, LinkedIn, direct calls)
- Creating Zoho-powered funnels for onboarding new dental offices
- Partnership and referral marketing for network expansion
Requirements
Why This Role?
Since you want one person who can maximize technology, automate processes, and drive growth, this role combines:
- Zoho CRM and Marketing Automation
- Paid Ads and Lead Generation
- AI and Data-Driven Decision Making
- SEO and Social Media Growth
- Direct Dentist and Clinic Outreach