Content Marketing Executive

About Public Sector Network

Public Sector Network connects public sector professionals across Australia and New Zealand with the ideas, partners and events they need to do their jobs better. We run conferences, summits, roadshows, webinars and bespoke partner programs across the region. Our marketing team builds the audiences, creates the content and drives the registrations that make those events work.

About the Role

We're hiring a graduate to create strong content for our event portfolio, and to bring genuine curiosity about how AI can make that work better.

You don't need a background in AI or business to do this well, and you won't come in with years of campaign data behind you either. What we want is someone who's already the type to try the new tool, ask why something takes as long as it does, use AI for more than their own shortcuts, and care whether the marketing actually worked, not just whether it went out on time.

You'll report to the Marketing Director and shadow them across live campaigns to learn how PSN plans, builds audiences for and runs events. This role starts with content. Once you've proven yourself there, we expect it to grow into broader marketing responsibility, including audience segmentation and partner-facing work. The title reflects where you start, not where you'll stay.

Key Responsibilities

Content Creation

• Write and schedule social posts, email copy, website copy, speaker profiles, articles, newsletters and post-event wrap-ups for PSN's ANZ events.
• Use AI tools to speed up research, outlines, first drafts and repurposing, then edit and fact-check every output before it goes out.
• Support the Marketing Manager on campaign content: pre-event promotion, speaker highlights, onsite content and post-event follow-up.
• Capture onsite content at events in Sydney and, where required, other ANZ locations, and assist with short-form video: scripting, clipping, captioning and formatting.
  
  

AI Curiosity and Proficiency

• Use AI tools confidently in your own work: research, drafting, repurposing and planning, not just occasionally.
• Look for better and faster ways to do recurring tasks, and speak up when you find one rather than sticking with "this is how it's done."
• Stay on top of new AI tools and techniques relevant to marketing, bring anything worth trying to the Marketing Manager, and be honest about what isn't worth adopting.
  
  

Learning and Development

• Shadow the Marketing Manager on live campaigns to learn how they're planned, launched, measured and improved.
• Support speaker, partner and attendee interviews to gather quotes and content ideas.
• Keep content calendars, campaign plans and internal trackers up to date.
• Track how your content actually performs and ask what worked and what didn't after every campaign, not just whether it shipped on time.

Skills and Experience

Essential

• Strong writing skills: clear, accurate and adaptable across social, email, web and long-form content.
• Genuine curiosity about AI tools and a habit of using them for more than personal shortcuts, even without formal training in it.
• Comfortable reviewing and improving AI-generated drafts rather than publishing them as-is.
• An interest in whether your marketing is actually working, not just in getting it done.
• A degree in marketing, communications, journalism, media, digital content, business, public relations or a related field.
• Strong attention to detail: proofreading, fact-checking, formatting and follow-through.
• Willingness to attend events in Sydney and occasionally travel elsewhere in ANZ.
• Organised, reliable, open to feedback, and happy to share what you find along the way without being asked.
  
  

Desirable

• Hands-on experience with ChatGPT, Claude, Gemini, Notion AI, Canva AI or similar tools.
• Experience building or refining prompts for writing, research, planning or editing.
• Any content project outside a classroom: internship, blog, podcast, university project or personal social channel.

Why Join PSN

• Genuine input into how the marketing team adopts AI, not just a seat at the back of it.
• Room to bring your own ideas about smarter ways to work, with a clear path toward segmentation, partner-facing work and leading your own campaign.
• Exposure to major events, speakers, partners and public sector audiences across ANZ.