Google Ads Campaign Manager

Core Responsibilities

A. Google Ads Campaign Setup & Management (45%)

• Build and structure Google Search campaigns based on predefined strategies and client requirements
• Create ad groups, keywords, ads, and extensions following internal guidelines
• Ensure correct account structure, naming conventions, and documentation
• Perform basic optimizations (bids, keywords, ads) using performance data

B. Ongoing Campaign Optimization & KPI Monitoring (15%)

• Monitor KPIs (CTR, CPC, conversions, budget pacing)
• Identify and optimize underperforming campaign elements
• Conduct routine checks to prevent errors
• Support A/B testing as directed by the Austrian team

C. Zendesk Ticket Management & Task Processing (15%)

• Process tickets related to campaign changes and optimizations
• Execute clearly defined tasks without SEO expertise
• Ensure timely and accurate task completion
• Document all campaign changes

D. CRM & Administrative Campaign Tasks (10%)

• Update campaign data and statuses in internal CRM systems
• Perform data transfers and copy-paste tasks across systems
• Maintain accurate records for tracking and reporting

E. Optional Tracking & Technical Support (10%)

• Support basic tracking tasks when required
• Assist with Google Tag Manager implementations based on instructions
• Flag tracking issues to relevant technical teams

F. Internal Communication & Process Adherence (5%)

• Communicate effectively with Austrian campaign and client management teams
• Follow standardized workflows and processes
• Escalate issues or uncertainties promptly

Requirements:

• A bachelors degree in fields such as Communication, IT/Technical, Journalism, Advertising, English or Literature, Marketing, Business., Creative Writing, and other related field.
• At least 2 years of hands-on Google Ads (Search) experience
• Strong understanding of campaign structures, keywords, ads, and extensions
• Familiarity with key SEA performance metrics and data-driven optimization
• Experience working with ticketing systems (e.g. Zendesk or similar)
• Comfortable working with CRMs and repetitive administrative tasks
• Ability to follow structured processes and guidelines
• Basic understanding of tracking concepts (Google Tag Manager is a plus)
• Good English communication skills; German knowledge not required

Work Setup:

Shift: Mid shift (3pm-11pm)
Setup: Hybrid
Location: Mabuhay Tower IT Park Cebu City

By Applying, you give consent to collect, store, and/or process personal and/or sensitive information for the purpose of recruitment and employment may it be internal to Cobden & Carter International and/or to its clients.