Freelancing Engagement: Technical Marketing & MRD Specialist (m/f/d)
GEMESYS · Remote ·
- Work mode
- Remote
- Category
- Marketing
We are looking for a Technical Marketing & MRD Specialist on Smart Sensors & Edge AI to investigate, structure and document the market requirements for next-generation smart sensor applications powered by our Analog Edge AI low-power ASIC. You bring a solid engineering background that enables you to understand our technology at a deep technical level and translate what you learn into precise, measurable requirements. You combine strong analytical and writing skills with a genuine understanding of technology markets.
In this role, you translate market needs, customer problems and application requirements into a structured MRD that guides GEMESYS’s strategy, product, technology and business development activities. You work closely with our management, engineers and business developers to answer critical questions such as:
- Which smart sensor markets have the strongest need for local or edge AI, meaning on-device learning, inference, event or anomaly detection, or data compression?
- What problems are customers currently unable to solve efficiently?
- What sensor capabilities, AI functions and performance levels are required?
- Which applications benefit most from on-device learning and inference?
- What are the requirements around power consumption, latency and bandwidth?
- Which technical requirements are driven by customers, and which by competitors or industry standards?
- Which product requirements should GEMESYS prioritize for its Edge AI technology?
The goal is an MRD that engineering can design against: every requirement quantified, prioritized per segment and traceable to specific client discussions and use cases.
Market & Application Research- Build a deep understanding of our analog AI hardware, its capabilities and limitations, together with our team.
- Research the global smart sensor and Edge AI landscape and identify relevant market segments, applications and customer groups.
- Analyze emerging applications for intelligent and autonomous sensors.
- Investigate industry trends, technology adoption and customer requirements.
- Identify high-value use cases where local or edge AI processing provides tangible benefits.
- Identify opportunities where GEMESYS’s Analog Edge AI architecture creates differentiated value, also beyond sensors.
- Research competing technologies and alternative solutions, with the support of our engineers.
Customer & Stakeholder Requirements
- Identify and structure customer pain points and unmet needs.
- Translate qualitative customer requirements into measurable product requirements.
- Define functional and non-functional requirements for smart sensor systems.
- Classify these requirements into categories, so that the engineering teams can make trade-offs.
- Source and conduct customer, expert and partner interviews through your own network, and run the market validation independently.
- Share your findings with management, and join selected customer and investor meetings where they add value.
Market Requirements Document
You own the development of a comprehensive MRD, including:
- Market overview, segmentation and competitive landscape
- Target applications and use cases
- Customer personas and stakeholders, where relevant
- Customer pain points and unmet needs
- Market and technology trends and their future projections
- Alternative technology approaches
- Market and product specification requirements for our Analog Edge AI ASIC: power, energy modes, bandwidth, area, process nodes, target ASP and further parameters, prioritized per segment and traceable to specific client discussions and use cases
- Product opportunity areas
- Recommendations for product and technology development
- Regulatory and industry considerations
Cross-Functional Collaboration
- Work closely with GEMESYS’s technical teams to understand the capabilities and limitations of the underlying analog AI hardware.
- Lead our in-house market analysis team and resources efficiently, so that they support your work and build their own skill set.
- Translate technical capabilities into customer and application value propositions.
- Facilitate discussions between technical, commercial and management stakeholders.
- Challenge our existing assumptions with customer and market evidence.
- Ensure that product requirements are traceable to actual market needs.
- Guide future product roadmap decisions.
Deliverables
You are responsible for producing a professional MRD. Every requirement specified in it is prioritized for each segment and traceable to specific client discussions and use cases.
- Experience in technical marketing, product marketing or application engineering for semiconductors, sensors or embedded systems.
- Solid understanding of sensor signal chains, low-power electronics and embedded AI, deep enough to discuss architecture trade-offs with chip designers.
- Extensive experience developing Market Requirements Documents, Product Requirements Documents, market studies or comparable strategic or technical documentation.
- An established network in smart sensors, Edge AI or semiconductors that gives you direct access to potential customers, domain experts and industry partners, without relying on GEMESYS contacts.
- Proven ability to independently source, schedule and conduct customer and expert interviews, and to run market validation end to end.
- Ability to translate complex technical concepts into clear market and customer requirements.
- Experience researching technology markets and competitive landscapes.
- Excellent strategic, analytical and structured thinking skills.
- Ability to communicate effectively with both technical and business stakeholders.
- Ability to independently conduct research, identify information gaps and develop well-supported conclusions.
Domain experience
Must have (at least one of the following)
- Smart sensors
- Edge AI / TinyML
- Embedded AI
- Analog computing
- Neuromorphic computing
- Memristive technology
- Automotive sensing
- Autonomous systems
- Wearables or medical devices