Field Sales Coordinator - Tamaulipas

Cheers to creating an incredible tomorrow!

At Molson Coors, we tackle big challenges and defy the status quo. With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry. That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.

We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together. We collaborate as a team and celebrate each other’s successes.

Here’s to crafting careers and creating new legacies.

Crafted Highlights:

In the role of Field Sales Coordinator working in Reynosa, Tamaulipas you will be part of the MCBC Mexico Team. You will be responsible for a key geographic region in Mexico representing our MCBC brands. This position reports to the General Manager Mexico and works closely with our Regional Trade Marketing Manager to influence and lead additional support from the local marketing and sales team and our business partner, Heineken Mexico.

What You’ll Be Brewing:

• Assist and influence Heineken’s Local Team to develop MCBC Brands in the market, mainly driven by direct negotiation to allocate and follow up KPI’s at all levels, such as Volume, Distribution & Execution
• Oversee local execution of MCBC plans, serving as the brand(s) ambassador and main connection to share local opportunities and needs between Heineken’s Local Team to MCBC Marketing Team and Heineken’s Brand Team
• Oversee the execution of all major retail price promotions by channel according to the approved regional brand plan
• Seek and develop new local initiatives to share to our Regional Trade Marketing Manager for a formal request of BME to Heineken’s Brand Team
• Ensure MCBC portfolio availability and correct footprint by constantly reviewing forecast and assortment opportunities with Heineken Local Team
• Identify top local chains and accounts needs to leverage MCBC relevance
• Responsible for tracking and informing performance of MCBC brands sales and Marketing activities in the market, as well as actions from competitors and relevant consumer insights
• This role will influence the Heineken organization to secure additional (non-centralized) funding and spaces in support of MCBC business development, building a local plan to enhance our portfolio role locally

Key Ingredients:

• Must be fully bilingual in Spanish and English Bachelor’s degree; Master’s degree in business or marketing preferred
• 3-5 years of previous sales and/or marketing experience with CPG brands
• Previous beverage/alcohol/Premium brands experience in country preferred
• Strong knowledge and experience in the areas of brand portfolio management, developing and executing brand strategies, marketing principles and techniques, marketing mix management, management of creative and promotion process
• Experience working with distributions partners and achieved results through influencing and managing partner organizations
• You love a challenge.
• You complete complex projects quickly and adeptly with your understanding of the business priorities
• You build relationships and collaborate to get to the desired outcome
• You take accountability for results – acting with integrity and honoring commitments
• You have a thirst for learning – you are always looking for ways to learn and help one another grow You exhibit our core values

Beverage Bonuses:

• We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
• We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
• Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
• Ability to grow and develop your career centered around our First Choice Learning opportunities
• Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, retirement plan options with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
• On site Pub and access to cool brand clothing and swag, top events and, of course... free beer and beverages!
• Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences