Digital Performance Marketeer
· SITTARD, Netherlands ·
- Employment
- Contract
- Category
- Marketing
Boels Rental
Sittard
- - 32 - 40 uur - HBO - € 3.951,- tot € 5.643,-
Digital Performance Marketeer in Sittard
As Digital Performance Marketeer within the central team, you are responsible for creating measurable business impact through performance marketing. You act as the SEO/GEO/SEA expert within the marketing center of excellence. You develop the performance marketing strategy and translate business objectives into a clear roadmap for execution across both central and local teams to drive alignment across international markets.
This is a vacancy to expand the team. You will team up with the current Performance Marketing Manager in the team, and work closely with the local marketers in the countries, the other central marketing specialists, and external agencies. Together as one marcom team you ensure strong execution and consistent performance improvements across countries. Key responsibilities - Own and implement the new international performance marketing strategy (SEO/GEO/SEA), supported by a clear roadmap and action plan: Act as a key stakeholder within the organisation, translating data into actionable insights for senior management; - Influence and align stakeholders across markets, ensuring adoption of standard ways of working and best practices; - Drive international paid campaigns by steering agencies and supporting central and local teams in improving bids, budget, keyword strategy and conversion; - Support organic growth through SEO & GEO initiatives such as keyword strategy, content, link building, AI-searches and Google Business Profile optimization; - Steer and manage performance marketing agencies and tools, setting clear objectives, KPIs, and governance.
Boels is one of Europe's leading rental companies, operating across multiple countries and industries. Our Central Marketing team serves as the center of excellence within the marketing organisation, driving international campaigns, online visibility, and ...
Sittard
- - 32 - 40 uur - HBO - € 3.951,- tot € 5.643,-
Digital Performance Marketeer in Sittard
As Digital Performance Marketeer within the central team, you are responsible for creating measurable business impact through performance marketing. You act as the SEO/GEO/SEA expert within the marketing center of excellence. You develop the performance marketing strategy and translate business objectives into a clear roadmap for execution across both central and local teams to drive alignment across international markets.
This is a vacancy to expand the team. You will team up with the current Performance Marketing Manager in the team, and work closely with the local marketers in the countries, the other central marketing specialists, and external agencies. Together as one marcom team you ensure strong execution and consistent performance improvements across countries. Key responsibilities - Own and implement the new international performance marketing strategy (SEO/GEO/SEA), supported by a clear roadmap and action plan: Act as a key stakeholder within the organisation, translating data into actionable insights for senior management; - Influence and align stakeholders across markets, ensuring adoption of standard ways of working and best practices; - Drive international paid campaigns by steering agencies and supporting central and local teams in improving bids, budget, keyword strategy and conversion; - Support organic growth through SEO & GEO initiatives such as keyword strategy, content, link building, AI-searches and Google Business Profile optimization; - Steer and manage performance marketing agencies and tools, setting clear objectives, KPIs, and governance.
Boels is one of Europe's leading rental companies, operating across multiple countries and industries. Our Central Marketing team serves as the center of excellence within the marketing organisation, driving international campaigns, online visibility, and ...