Role Overview
MySigrid is looking for a creative and results-driven Digital Marketing Specialist with strong expertise in video production, media editing, and AI-assisted content creation.
This role will be responsible for producing compelling digital content, managing multichannel marketing campaigns, and strengthening our online presence. The ideal candidate combines creative storytelling with data-driven marketing and can independently transform ideas, briefs, and raw footage into polished content that generates engagement, leads, and conversions.
Key Responsibilities
Video and Media Production
- Plan, edit, and produce short-form and long-form video content for social media, advertising, websites, webinars, recruitment campaigns, and client communications.
- Turn raw footage, interviews, screen recordings, and existing materials into polished, engaging content.
- Create reels, TikTok-style videos, YouTube content, testimonials, promotional videos, explainers, and motion graphics.
- Add captions, transitions, music, sound effects, graphics, animations, and brand elements.
- Repurpose long-form videos into short clips and platform-specific content.
- Perform basic audio enhancement, color correction, image retouching, and thumbnail design.
- Maintain consistent visual quality and brand identity across all content.
Digital Marketing
- Develop and execute content plans across LinkedIn, Facebook, Instagram, YouTube, TikTok, email, and other relevant channels.
- Create campaign concepts, content calendars, scripts, captions, landing-page copy, and promotional materials.
- Support paid advertising campaigns by producing creative assets and testing different formats, messages, and calls to action.
- Manage content publishing, scheduling, community engagement, and campaign coordination.
- Apply SEO principles to website, blog, and video content.
- Monitor campaign performance and recommend improvements based on engagement, leads, conversions, and audience behavior.
- Collaborate with sales, recruitment, operations, and leadership teams on campaigns and business priorities.
- Monitor digital marketing trends, competitor activity, and emerging content formats.
AI-Assisted Content Creation
- Use generative AI tools to accelerate research, ideation, scripting, copywriting, editing, design, and content repurposing.
- Create effective prompts and repeatable AI-assisted workflows for marketing production.
- Use AI video, image, voice, captioning, transcription, and enhancement tools where appropriate.
- Review and refine all AI-generated material to ensure accuracy, originality, brand alignment, and natural human quality.
- Identify opportunities to improve marketing efficiency through automation and AI.
- Follow company standards for confidentiality, intellectual property, and responsible AI use.
Requirements
- 2–4 years of experience in digital marketing, video editing, multimedia production, or a closely related role.
- Strong portfolio demonstrating professional video editing, social media content, and marketing campaigns.
- Advanced proficiency with video-editing software such as Adobe Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro, or CapCut.
- Strong working knowledge of graphic-design tools such as Adobe Photoshop, Illustrator, or Canva.
- Practical experience with AI tools for content generation, editing, design, transcription, or workflow automation.
- Excellent visual storytelling, pacing, typography, composition, and sound-editing skills.
- Good understanding of social media algorithms, platform-specific formats, and content best practices.
- Ability to write clear scripts, captions, headlines, and marketing copy.
- Strong attention to detail and quality control.
- Ability to manage multiple projects, meet deadlines, and work independently in a remote environment.
- Strong written and spoken English communication skills.
Preferred Qualifications
- Experience marketing professional services, remote staffing, virtual assistance, B2B services, or recruitment solutions.
- Experience with paid social media advertising and creative performance testing.
- Familiarity with Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, Google Ads, email marketing platforms, and social scheduling tools.
- Knowledge of marketing automation, CRM systems, landing-page builders, and lead-generation funnels.
- Experience recording or directing interviews, webinars, testimonials, or podcast content.
- Familiarity with AI platforms such as ChatGPT, Claude, Gemini, Midjourney, Adobe Firefly, Runway, Descript, ElevenLabs, or similar tools.
Success Measures
Performance will be measured through:
- Consistent delivery of high-quality content on schedule
- Growth in engagement, reach, followers, and qualified website traffic
- Marketing-qualified leads and campaign conversion rates
- Video watch time, completion rate, and click-through rate
- Quality and performance of advertising creatives
- Effective repurposing of existing content
- Brand consistency and accuracy
- Faster production and improved efficiency through responsible AI use
Core Competencies
- Creative storytelling
- Video and multimedia production
- Digital campaign execution
- AI fluency and adaptability
- Commercial awareness
- Analytical thinking
- Project and time management
- Attention to detail
- Collaboration and accountability
- Initiative and continuous improvement
Application Requirements
Applicants should submit:
- An updated résumé
- A portfolio or showreel featuring recent video and multimedia work
- Two or three examples of marketing content or campaigns they personally developed
- A brief explanation of the AI tools they use and how these tools improve their workflow
- A description of their exact contribution to each portfolio sample
Shortlisted candidates may be asked to complete a brief, paid practical assessment involving video editing, content repurposing, and AI-assisted content creation.
Benefits
At MySigrid, we invest in the people who power our growth.
We believe that when our team thrives, everything else follows — so we've built an environment where your career and your life outside of work are equally valued.
What we offer:
- A collaborative and supportive work environment that values creativity and initiative.
- A fast-paced, high-energy atmosphere where your expertise will directly contribute to business growth.
- Competitive salary package.
- Paid Time-Offs.
- HMO Package for the employee and two legal dependents.
- Reimbursable internet charges.
- Comprehensive training and continuous learning advantages.
- Opportunity to contribute to new technology and help develop a high-end system that assists humans by optimizing their work processes.
- High importance to work-life balance with the opportunity to work from home part of the week.
- Opportunity to venture into other areas of the business as you continue to contribute to the company's growth.
- Be part of a dynamic team of specialists who openly and willingly share their knowledge with their colleagues.
- Work in a corporate culture that encourages collaboration, emphasizing our core values: Integrity, Passion, Teamwork & Respect, Pro-activeness, Accountability, and Determination.
Co-Working days
MySigrid has a co-working office in Ortigas where the whole team meets once a month at a minimum.