Demand Generation Manager

We have a full marketing production team. Content, design, web, video, product marketing. We have a sales team sitting ready to take meetings. What we don't have is anyone whose entire job is filling the funnel. So the pipeline gets built the hard way, one cold call at a time, while the inbound machine that should be feeding it doesn't exist yet. We want one person to build it, own it, and be measured on what comes out of the end: qualified demos landing in the sales team's calendar. This isn't a run-some-ads role. You'll own the whole journey, from people who've never heard of us, through people who know the name, all the way to a booked meeting. Paid, events, webinars, trade media, conversion, the handoff to sales, the budget and every number in between. If you've built a demand gen engine before and want to do it again somewhere it will actually make the difference, keep reading. Read on! (this will be a long write up but we like to give you all the details before you spend your time applying) _________________________________________________________________________________________ We are Shape.Construction! We are digitising the largest and most fundamental industry in the world, the industry that literally builds the foundations of the civilisation we all depend on to spare us from a brutal hunter-gatherer life: CONSTRUCTION It is one of the least digitised industries in the world but also the largest – 1 in 9 people globally work in the construction industry and it constitutes 11% of global GDP. Improving construction strengthens the very foundation of human civilisation. (Watch our short film about it). We got our start as a high-end construction project management consultancy. As a consultancy, we are focused on genuinely upgrading the way construction projects are delivered. We then take the deep understanding of the projects we work on to develop construction management software products that anyone can use to deliver their projects better. We are building a full suite of products one module at a time – kind of like office 365 but for construction management - Check out Shape, our construction management tech The core of all this is our true secret sauce; people. We only recruit the very best both in capability and personality. We are deeply focused on designing a new type of organisation that is optimised for the flourishing of the people in the team first and foremost. People that join us develop fast as a whole person in ways they never imagined. This approach has allowed us to grow from just 2 people in 2017 to over 220 today (including consultancy) and we are still very much at the beginning! Joining us isn't just some "job", it is a transformative educational experience. We challenge you to be your best self in all aspects of life. 4 core values for a good life We believe a life of human flourishing is all about meaningful relationships with others and challenging yourself to create a positive impact. So our values reflect the 4 levels of relationships that each of us has: Grow yourself – Your relationship with yourself Care about people – Your relationship with others around you Execute to greatness – Your relationship with your team Build civilisation – Your relationship with humanity and the world This goes much deeper but for the sake of brevity, we will keep the summary version! We enshrined our values in our vision We exist so that everyone in our team can thrive in a high-impact community that: