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Demand Generation Manager at Salt Search – Leicester | Jobyssey

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Demand Generation Manager

Demand Generation Manager

Salt Search · Leicester · 1 week ago

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Category: Marketing
Experience: 3+ years

ab-testing ai automation cloud copywriting crm demand-generation email-marketing google-ads lead-generation paid-social saas seo

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Digital Marketing / Demand Generation Senior Specialist

£35-45K | Leicester (hybrid)

Ready to make your mark in a growing technology business?

We're looking for an ambitious, hands-on Digital Marketing / Demand Generation Senior Specialist to drive B2B lead generation across digital, paid social, email and content.

Our client is an established UK technology business operating across VoIP, business broadband, cloud communications and emerging AI technology - including AI-powered phone systems and voice agents.

This is a hands-on role with real ownership, visible impact and plenty of scope to grow.

What you'll do

Build and optimise multi-channel demand-generation campaigns - targeting a number of verticals from SME to Enterprise customers
Manage Google Ads, Microsoft Ads, LinkedIn and Meta campaigns
Develop email marketing and lead-nurturing campaigns
Improve website conversion through landing pages and A/B testing
Analyse campaign performance
Identify opportunities to increase qualified B2B leads and pipeline
Work closely with content, design and SEO specialists
Explore emerging areas such as GEO, AEO and AI search

What we're looking for

You'll have 3+ years' digital marketing or demand-generation experience within B2B technology, SaaS, telecoms or an agency.

You'll bring:

Hands-on Google Ads, LinkedIn and Meta experience
Experience with CRM, email marketing and automation
A solid understanding of B2B funnels and lead nurturing
Strong analytical and reporting skills
Excellent communication and copywriting ability
A data-driven, commercially minded approach

*Rates depend on experience and client requirements