CUSTOMER RETENTION SPECIALIST

Job Title: Customer Retention Specialist

Job Responsibilities:

Generate insights to inform customer acquisition programmes and increase customer bases.

Organize findings from information collected via customer touchpoints to provide insights for continuous improvements.

Analyze data to develop insights pertaining to customer behaviors such as how marketing activities may be impacted to increase customer base.

Manage customer loyalty and retention programmes and effectiveness of these programmes.

Build on customer experience as a competitive advantage.

Analyze market trends and developments to forecast emerging market needs.

Identify innovative marketing opportunities to enhance customer engagement.

Build and optimise customer journey to drive business outcomes across all stages.

Collaborate with FOH to implement retention strategies and gather feedback proactively to measure effectiveness.

Liaise with and gather data across departments (and platforms) to understand and analyse various customer segments.